Hargreaves Lansdown wins Best Stock Broker at the Good Money Guide Awards 2024

Best Stock Broker - Good Money Guide Awards Winners 2024

Hargreaves Lansdown won Best Stockbroker at the Good Money Guide Awards this year because they offer one of the cheapest accounts for share investing. They provide access to a wide range of large-, medium-, and small-cap stocks, tax-efficient wrappers, and IPOs for newly listed companies.

Hargreaves Lansdown Customer Reviews & Expert Rating

The overall score out of 10 combines our expert rating out of 5 with the average customer rating out of 5.
8.7/10Very good

Based on 1,779 customer reviews and our expert analysis

  • Experts rate Hargreaves Lansdown highly, noting its extensive range of investment options and top-tier customer service. The platform excels in market access and research capabilities, achieving a total rating of 4.9/5, although it is acknowledged that there are cheaper alternatives for fund investing.
  • Across 1779 user reviews on Good Money Guide, averaging 3.8/5, customers frequently commend the intuitive app, responsive customer service, and the platform's reliability for managing investments. However, some users express concerns about high fees and difficulties with account management, particularly during complex processes like drawdowns.

Hargreaves Lansdown Expert rating

Our expert rating is the average of the areas listed here, each scored out of 5 by our team.
4.9Excellent

Our experts have rated Hargreaves Lansdown across five key areas of our review framework.

  • Pricing4.5
  • Market Access5.0
  • Online Platform5.0
  • Customer Service5.0
  • Research & Analysis5.0
Pros
  • Wide range of investments and accounts
  • Top-notch customer service
  • Excellent research and analysis
Cons
  • There are cheaper options for fund investing
  • Limited portfolio hedging tools
See full expert review

Our verdict

Founded in 1981 Hargreaves Lansdown is one of the largest investment platforms in the UK. They offer investing, savings, ISAs and SIPP account to over 1.8 million clients with 142bn in assets under management.

Is Hargreaves Lansdown a good broker?

Yes, Hargreaves Lansdown is one of our best-rated stock brokers and investment platforms. HL offers access to a huge range of investment types, through a wide range of general and tax-efficient accounts and is suitable for almost all types of investors.

I always think of Hargreaves Lansdown as the Waitrose of the investing world. Yes, it may be a bit pricier sometimes, but I think it's just a nicer, safer place to shop for stocks.

Hargreaves Lansdown Customer reviews

Customer ratings come from reviews left on this site. Every review is read and approved before it is published.
3.8Basic

Based on 1,779 reviews

  • Excellent27%
  • Very good38%
  • Basic24%
  • Poor7%
  • Bad4%
Read customer reviews
Useful
Mr K Townson ·

Helpfull phone support and an easy to use app and website

Excellent
David Davis ·

Everything is clearly explained, and the interest rate on the cash isa is very good

Transparent
Nic Manfield ·

Clear policies and excellent documentation with reasonable charges in managing ISA savings and SIPP pensions

Reliable
Ramit Gahir ·

Provides excellent rates with a solid reputation.

hideous experience
Daz ·

just speechless! I created the kids accounts. They changed the primary person on my child's account without telling either parent, locked me out when I Phoned about a login issue, then dictated what I do in my own home and with whom. Never had an experience like that!

Website
Richard Cowell ·

Excellent platform for stocks, shares and cash investing.

Class
Jacques Opoku ·

Amazing customer service

Efficient
Ivana Balitska ·

Very simple app. Brilliant customer service. Good range of ETFs, which I use for long-term investing. Brilliant Cash ISA also, with great interest rate. Trusted and credible. I trust my money is in a safe place.

Good
Jon Stephenson ·

Communication

Intuitive
Adrian Saw ·

Good, intuitive app. Very responsive customer service.

Excellent
Guy Saunders ·

Easy platform to use

Confidence
Morgan Beake ·

Easy to use platform, very supportive and excellent telephone service.

fantastic
Stephen Sullivan ·

They listen then execute the right strategy

Accessible
Bernard Crick ·

Easy to use and patient/friendly when contacted. 5he brand provides access at all investment skill and money levels.

Great for junior ISA
Shade Gotau ·

Provide good junior stocks and shares ISA

Quality
Pauk Baker ·

Been with them for years and I have always felt they provide me with the best service for my needs as being retired now , not the force of old but heh ho still looking . Pb

Bereavement Support - Incompetent and Difficult
David Bibby ·

Where do I start.
Claiming they sent forms when they didn't. Then sent them in an email, but the forms were not attached.
Provided all information requested.
Week later I get an email requesting more information. We are all HL clients but they have made a bad situation so much worse because of their incompetence and awkwardness.
I have NEVER dealt with a more difficult organisation in thise who bereavement process.
They offer good products but I am seriously considering moving my considerable financial invesment away from HL.
Utterly appalled.

Overall good but the app could be easier to use.
Andy ·

One of only a few providers of a JISA where you can pick and manage your investments. Setting up the account was reasonably easy. The app UI is ok but not great. Can only fund the account through a card payment is a little frustrating but not a deal breaker.

Free JISA and app is great
Justin ·

Opened up a JISA on HL due to fees and ease of use. Good stock universe and the app works very well. Got no complaints

Good but room for improvement
JB ·

HL Junior ISA is okay but their website and app need improvement compared to competitors like InvestEngine and Trading212.

Leave a review

Your rating

Rate specific areas (optional)
Ease of use
Value for money
Customer service

Tell us what you think:

Scroll to Top

Subscribe To The Good Money Guide Newsletter

Make more of your money with our guides, analysis, tips and interviews.

We’re committed to your privacy, and you may unsubscribe from these communications at any time with a single click. For more information, check out our privacy policy.