Good Money Guide Awards

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The Good Money Guide Awards aim to champion financial services firms that excel in innovation, product, and customer service. Each year thousands of clients tell us what they think to help others make smarter decisions about how to manage their money. The awards also provide financial service providers with valuable feedback to improve their services.
Year Running
Votes Cast
Providers Entered


Please see below the timeline of events for our 2024 awards.

  • Applications close: 30th April 2024
  • Voting open: May 15th 2024
  • Voting closes: 30th June 2024
  • Winners announced: TBA
  • Location: TBA


The winners of each category are decided through a combination of:

  • Customer feedback survey results
  • Professional testing
  • Data and pricing analysis

Partners & Sponsors

There are various partnership and sponsorship opportunities attached to the awards. If you would like to partner with or sponsor the awards please contact us.


Providers that score highly in a combination of all three criteria are also eligible to receive a “Good Money Guide Recommended” badge for display on their marketing material, website, and social channels.

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