Hargreaves Lansdown won Best Stockbroker at the Good Money Guide Awards this year because they offer one of the cheapest accounts for share investing. They provide access to a wide range of large-, medium-, and small-cap stocks, tax-efficient wrappers, and IPOs for newly listed companies.
- Experts rate Hargreaves Lansdown highly, noting its extensive range of investment options and excellent customer service. The platform is praised for its user-friendly online interface and comprehensive research tools, although some experts point out that it may be pricier compared to other fund investing options and lacks advanced portfolio hedging tools.
- Across 1775 user reviews on Good Money Guide, averaging 3.8/5, customers frequently highlight the platform's intuitive app, responsive customer service, and the wide range of investment accounts available. However, there are notable criticisms regarding high fees, particularly for buying shares, and some users report frustrations with account management and customer support responsiveness.
Expert rating
Our expert rating is the average of the areas listed here, each scored out of 5 by our team.Our experts have rated Hargreaves Lansdown across five key areas of our review framework.
- Pricing4.5
- Market Access5.0
- Online Platform5.0
- Customer Service5.0
- Research & Analysis5.0
Pros
- Wide range of investments and accounts
- Top-notch customer service
- Excellent research and analysis
Cons
- There are cheaper options for fund investing
- Limited portfolio hedging tools
See full expert review
Our verdict
Founded in 1981 Hargreaves Lansdown is one of the largest investment platforms in the UK. They offer investing, savings, ISAs and SIPP account to over 1.8 million clients with 142bn in assets under management.
Is Hargreaves Lansdown a good broker?
Yes, Hargreaves Lansdown is one of our best-rated stock brokers and investment platforms. HL offers access to a huge range of investment types, through a wide range of general and tax-efficient accounts and is suitable for almost all types of investors.
I always think of Hargreaves Lansdown as the Waitrose of the investing world. Yes, it may be a bit pricier sometimes, but I think it's just a nicer, safer place to shop for stocks.
Customer reviews
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.Based on 1,775 reviews
- Excellent27%
- Very good38%
- Basic24%
- Poor7%
- Bad4%
Read customer reviews
3/5
good enoughfor Isa and investments....
good enoughfor Isa and investments. on the expensive side
4/5
Easy to use & cost...
Easy to use & cost effective
Not had much interaction
Not had much interaction
Good
Good
Limited access through the app
Limited access through the app
Efficient service
Efficient service
Expensive recommendations not reliable
Expensive recommendations not reliable
The platform is easy to...
The platform is easy to use in both app and web form. Information is clear and making investments is very simple. They also have and Active Savings service which allows access to great savings rates with banks not accessible through other means
great app with good info
great app with good info
4/5
None
None
Good reputation but little used
Good reputation but little used
I have an outstanding claim...
I have an outstanding claim against them concerning Woodford.
Easy to use and to...
Easy to use and to trade shares
Not user friendly.. takes a...
Not user friendly.. takes a while to look for topics
Good for placing own Stocks...
Good for placing own Stocks and Shares and money deposits
Not the cheapest, but a...
Not the cheapest, but a slick platform so happy to use
no comment
no comment
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Richard is the founder of the Good Money Guide (formerly Good Broker Guide), one of the original investment comparison sites established in 2015. With a career spanning two decades as a broker, he brings extensive expertise and knowledge to the financial landscape.
Having worked as a broker at Investors Intelligence and a multi-asset derivatives broker at MF Global (Man Financial), Richard has acquired substantial experience in the industry. His career began as a private client stockbroker at Walker Crips and Phillip Securities (now King and Shaxson), following internships on the NYMEX oil trading floor in New York and London IPE in 2001 and 2000.
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Under Richard’s leadership, the Good Money Guide has evolved into a valuable destination for comprehensive information and expert guidance, specialising in trading, investment, and currency exchange. His commitment to delivering high-quality insights has solidified the Good Money Guide’s standing as a well-respected resource for both customers and industry colleagues.

