Hargreaves Lansdown wins Best Stock Broker at the Good Money Guide Awards 2024

Best Stock Broker - Good Money Guide Awards Winners 2024

Hargreaves Lansdown won Best Stockbroker at the Good Money Guide Awards this year because they offer one of the cheapest accounts for share investing. They provide access to a wide range of large-, medium-, and small-cap stocks, tax-efficient wrappers, and IPOs for newly listed companies.

Hargreaves Lansdown Customer Reviews & Expert Rating

The overall score out of 10 combines our expert rating out of 5 with the average customer rating out of 5.
8.7/10Very good

Based on 1,775 customer reviews and our expert analysis

  • Experts rate Hargreaves Lansdown highly, noting its extensive range of investment options and excellent customer service. The platform is praised for its user-friendly online interface and comprehensive research tools, although some experts point out that it may be pricier compared to other fund investing options and lacks advanced portfolio hedging tools.
  • Across 1775 user reviews on Good Money Guide, averaging 3.8/5, customers frequently highlight the platform's intuitive app, responsive customer service, and the wide range of investment accounts available. However, there are notable criticisms regarding high fees, particularly for buying shares, and some users report frustrations with account management and customer support responsiveness.

Hargreaves Lansdown Expert rating

Our expert rating is the average of the areas listed here, each scored out of 5 by our team.
4.9Excellent

Our experts have rated Hargreaves Lansdown across five key areas of our review framework.

  • Pricing4.5
  • Market Access5.0
  • Online Platform5.0
  • Customer Service5.0
  • Research & Analysis5.0
Pros
  • Wide range of investments and accounts
  • Top-notch customer service
  • Excellent research and analysis
Cons
  • There are cheaper options for fund investing
  • Limited portfolio hedging tools
See full expert review

Our verdict

Founded in 1981 Hargreaves Lansdown is one of the largest investment platforms in the UK. They offer investing, savings, ISAs and SIPP account to over 1.8 million clients with 142bn in assets under management.

Is Hargreaves Lansdown a good broker?

Yes, Hargreaves Lansdown is one of our best-rated stock brokers and investment platforms. HL offers access to a huge range of investment types, through a wide range of general and tax-efficient accounts and is suitable for almost all types of investors.

I always think of Hargreaves Lansdown as the Waitrose of the investing world. Yes, it may be a bit pricier sometimes, but I think it's just a nicer, safer place to shop for stocks.

Hargreaves Lansdown Customer reviews

Customer ratings come from reviews left on this site. Every review is read and approved before it is published.
3.8Basic

Based on 1,775 reviews

  • Excellent27%
  • Very good38%
  • Basic24%
  • Poor7%
  • Bad4%
Read customer reviews
4/5
GMG Awards Voter: [118251942274] ·

Pros:
responsiveness to questions , broad applicability

Cons:
reduce fees

5/5
GMG Awards Voter: [118251941877] ·

Pros:
Easy to use

Cons:
Show brokers target prices,, daily trades as well

4/5
GMG Awards Voter: [118251941596] ·
4/5
GMG Awards Voter: [118251941766] ·

Pros:
Information

Cons:
Price (not very competitive)

5/5
GMG Awards Voter: [118251939971] ·

Pros:
Easy on-line

Cons:
Nothing

5/5
GMG Awards Voter: [118251939611] ·
5/5
GMG Awards Voter: [118251936753] ·

Pros:
the whole package

Cons:
nothing comes to mind

5/5
GMG Awards Voter: [118251933653] ·
4/5
GMG Awards Voter: [118251932423] ·
5/5
GMG Awards Voter: [118251932343] ·

Pros:
Pensions advice and customer support

3/5
GMG Awards Voter: [118251932315] ·
2/5
GMG Awards Voter: [118251930648] ·

Pros:
Familiar, research

Cons:
lower fees and dealing costs

4/5
GMG Awards Voter: [118251926025] ·

Pros:
Secure and easy to use, lots of information

Cons:
More details in the articles which tend to be a bit boilerplate

5/5
GMG Awards Voter: [118251925060] ·

Pros:
Coverage of stocks and funds - ease of access for trading

Cons:
Better stock information, more up to stock financial data -e.g. dividends etc, ability to include cash in the watchlist to better mimic portfolio

4/5
GMG Awards Voter: [118251924389] ·

Pros:
Easy of use

4/5
GMG Awards Voter: [118251924196] ·
4/5
GMG Awards Voter: [118251923796] ·
5/5
GMG Awards Voter: [118251923486] ·

Pros:
Excellent customer service

4/5
GMG Awards Voter: [118251921785] ·

Pros:
Good platform and decent value for holding shares (but not funds)

Cons:
Make holding funds cheaper. Reintroduce bed and ISA service.

3/5
GMG Awards Voter: [118251921813] ·

Cons:
Lower their prices

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