4.6
1,338 Good Money Guide users have given this provider a review rating of 4.6 out of 5 based on their genuine experience.
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Freetrade Customer Reviews & Expert Rating

  • Freetrade is rated highly on Good Money Guide as a low-cost and simple-to-use investment app.
  • Experts rate Freetrade as a strong beginner-friendly investment app offering commission-free trading, simple access to shares, ETFs and ISAs, and good value for new investors wanting an easy mobile experience.
  • Customer reviews, however, are more divided, with some users praising the app’s simplicity and low costs, while others raise concerns about customer support delays, account restrictions and limitations compared with full-service brokers. 

Freetrade Customer Reviews

Tell us what you think of this provider.

3/5

24th February 2023
GMG Awards Voter: [118252020170]

2/5

24th February 2023

Pros:

Initial sign up

Cons:

More insight on performance of investments

GMG Awards Voter: [118252011019]

5/5

24th February 2023

Pros:

Free transactions

GMG Awards Voter: [118251978851]

4/5

24th February 2023
GMG Awards Voter: [118251963534]

5/5

24th February 2023

Pros:

No transaction commision

Cons:

Improve UI

GMG Awards Voter: [118251956015]

4/5

24th February 2023

Pros:

Free trading

Cons:

Wider choice of funds

GMG Awards Voter: [118251943179]

5/5

24th February 2023
GMG Awards Voter: [118251939611]

3/5

24th February 2023

Pros:

Easy to use

Cons:

Change colour from pink!

GMG Awards Voter: [118251928995]

5/5

24th February 2023

Pros:

Easy to use

Cons:

Available on PC and Mac

GMG Awards Voter: [118251913149]

3/5

24th February 2023

Pros:

Free stock for recomendation

GMG Awards Voter: [118251907779]

5/5

24th February 2023

Pros:

Low costs and great value for money.

Cons:

Nothing – IÔÇÖm very happy with their offering.

GMG Awards Voter: [118251898420]

3/5

24th February 2023
GMG Awards Voter: [118251887417]

3/5

24th February 2023

Pros:

free

GMG Awards Voter: [118251873152]

5/5

23rd February 2023

Pros:

The app layout

Cons:

More stocks and etfs should be added

GMG Awards Voter: [118251257592]

5/5

22nd February 2023
GMG Awards Voter: [118249767711]

4/5

21st February 2023

Pros:

View

GMG Awards Voter: [118249677851]

5/5

21st February 2023

Pros:

Ease of trading

Cons:

More research

GMG Awards Voter: [118249660583]

4/5

21st February 2023

Pros:

Low costs

Cons:

Investment choice

GMG Awards Voter: [118249588140]

3/5

21st February 2023

Pros:

samiszewczenko@gmail.com

Cons:

samiszewczenko@gmail.com

GMG Awards Voter: [118249368029]

4/5

18th February 2023

Pros:

User experience

Cons:

Provide more ETF/ETP choice

GMG Awards Voter: [118247668734]

Freetrade Expert Review

Freetrade Won Best Investing App In The 2025 Good Money Guide Awards
Freetrade Review

Provider: Freetrade

Verdict: Freetrade has shaken up the UK retail investment market in recent years. Offering zero commissions on share trades, it has been stealing market share from legacy investment platforms with lower costs and better app functionality.

Is Freetrade a good investing app?

Best Investing App 2025Yes, Freetrade is a great investing app for those with a small amount of money who want a very low-cost way to start investing in UK and US shares and ETFs. As your portfolio grows you can upgrade for better execution and data. It’s most suited to medium and long-term investing.

Freetrade is one of the original and biggest commission-free investing apps in the UK. It now offers, GIAs, ISAs and SIPPs to over 1.5 million UK & European investors. It is possible to have a free account with end-of-day orders and limited stock data. Or you can upgrade to either a “standard” or “Plus” account for tax-efficient accounts, web access, reduced FX charges and most stock data.

Freetrade also won “Best Investing App” in the 2025 Good Money Guide Awards.

Freetrade offers a ‘freemium’ share dealing service and it’s mission is to get everyone investing by making it simpler and more affordable.

Founded in 2016, Freetrade launched its iOS app in the UK in October 2018, and since then it has grown at an impressive pace.

Freetrade’s popularity stems from two key features: commission-free trading for shares and exchange-traded funds (ETFs), and the ability to buy fractional US shares. These features have made investing more accessible and cost-effective, especially for beginners.

It’s worth noting that Freetrade won the 2021 Good Money Guide award for ‘Best Commission-Free Stockbroker’. It also won the 2019 Good Money Guide ‘People’s Choice’ award.

Pricing: 

With Freetrade you can buy stocks with zero commissions.

However, if you’re buying US or European stocks, you’ll need to pay foreign exchange (FX) fees. These fees vary depending on the ongoing plan you choose.

There are three options when it comes to plans. These are:

Freetrade Basic – Free

Freetrade Standard – £4.99 per month billed annually or £5.99 per month billed monthly

Freetrade Plus – £9.99 per month billed annually or £11.99 per month billed monthly

As for how Freetrade’s fees compare to other platforms, they are pretty competitive. But there are lots of variables to consider here including the type of plan you have, the type of stocks you invest in (i.e. UK vs US stocks), and how many trades you make per month.

If you just wanted to buy a few blue-chip UK shares within a General Investment Account, you could potentially pay no fees at all (you would have to pay Stamp Duty on trades).

However, if you wanted to buy and hold UK shares in a stocks and shares ISA, you would be looking at annual charges of at least £59.88.

That’s not particularly high but it can be beaten. AJ Bell, for example, offers an annual charge of 0.25% for ISAs and this is capped at just £42 per year (this doesn’t include any trades).

Market Access: In terms of accounts, Freetrade offers three options, a General Investment Account, a Stocks and Shares ISA and a  SIPP (Self-Invested Personal Pension). But, to open a stocks and shares ISA or SIPP you need to sign up for a premium plan.

Pros

  • Zero commission
  • No fees for a basic account
  • Fractional shares
  • UK Treasury Bills

Cons

  • App only on the basic plan (no desktop)
  • 0.99% FX fee for the basic account
  • Relatively early stage company
  • Pricing
    (5)
  • Market Access
    (4)
  • Online Platform
    (4)
  • Customer Service
    (4)
  • Research & Analysis
    (3.5)
Overall
4.1

Freetrade News

Safe Investments

Is Freetrade Safe?

Yes, you can consider Freetrade to be trustworthy. Freetrade is authorised and regulated by the Financial Conduct Authority (FCA) in the UK. Meanwhile, all Freetrade accounts are covered by the Financial Services Compensation Scheme (FSCS), especially now they are owned by IG. I’ve been following Freetrade since its inception and test out the app every

Read More »
Pros and cons of short selling

Can you short on Freetrade​?

No, you cannot short stocks on Freetrade, but you can still earn money from other people going short as the commission-free share trading platform has a share lending for its customers. Freetrade’s share lending program allows its users to lend out their eligible shares held in either a GIA, a general investment account, or SIPP,

Read More »

Freetrade FAQ

Overall, Freetrade is a good platform that offers a broad selection of investments and very competitive fees and charges. But it’s not perfect. And it’s not going to be the right platform for everybody. As always, the best platform for you will depend on factors such as the size of your portfolio, the investments you like to own, and the extra features you are looking for.

Freetrade is an independent, privately-owned company.

No. While Freetrade offers zero commissions on trades, you still need to pay Stamp Duty, FX fees, and annual charges (if you choose a premium plan).

When you buy UK stocks with Freetrade, the company deducts Stamp Duty at a rate of 0.5%. This does not apply to investment trusts or shares listed on AIM.

The minimum investment with Freetrade is currently £2.

Yes, it does. But you can only access this with a ‘Plus’ account.

There is always investment risk when you buy shares or ETFs. So, if you trade through Freetrade, it’s possible that you could lose money. However, the platform itself should be regarded as safe. It is regulated by the FCA, and accounts are covered by the Financial Services Compensation Scheme (FSCS).

With Freetrade, customer assets are held in ring-fenced accounts. So, if the company goes bust, your assets will be returned to you or transferred to another broker. If you hold cash with Freetrade, you will be covered by the Financial Services Compensation Scheme (FSCS) up to £85,000.

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