- Experts rate Moneyfarm's General Investment Account highly, noting its trustworthy nature and low-cost investing model. The platform is designed to guide users through portfolio selection based on risk preferences, although it lacks the ability to invest in individual US stocks, which may limit options for some investors.
- Across 251 user reviews on Good Money Guide, averaging 4.3/5, customers frequently commend the platform's ease of use, effective portfolio management, and responsive customer service. However, a significant number of users express frustration over poor customer service experiences, particularly regarding fund transfers and compensation issues, which have led to considerable financial losses for some.
Moneyfarm General Investment Account Expert rating
Our expert rating is the average of the areas listed here, each scored out of 5 by our team.Our experts have rated Moneyfarm General Investment Account across one key area of our review framework.
- Excellent5.0
Pros
- Risk-based portfolios
- Low-cost investing
- Can buy individual shares
Cons
- Limited amount of individual shares
- No US shares available
See full expert review
Our verdict
Moneyfarm's GIA is a digital wealth manager and the platform makes it easy and cheap to set up a diverse investment account. As with other robo-advisors, it doesn't offer individual stocks, but instead you choose to invest in any of its seven risk-based portfolios through a stocks and shares ISA, a pension or a GIA.
Is Moneyfarm's GIA a Good Account?
Moneyfarm is a trustworthy account, based on our metrics of regulation, size and products. For the first £20,000 you invest each year, the ISA is a better option than the GIA because profits in a GIA are subject to capital gains tax.
Fees
Moneyfarm investing account fees are scaled between 0.75% - for accounts between £500 and £50,000 - then above £100,000 they are 0.45% to 0.35%. Average investment fund fees are 0.2% and the average market spread when buying and selling is 0.10%.
What is Moneyfarm's Platform Like to Use?
Moneyfarm’s investment platform is like a big quiz directing you towards the most appropriate portfolio based your responses to risk-based questions.
Customer reviews for Moneyfarm
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.Based on 251 reviews
- Excellent62%
- Very good19%
- Basic10%
- Poor3%
- Bad7%
What customers like
- Helpful customer service
- Good interest rates
- Effective portfolio management
What customers dislike
- Poor handling of transfers
- Inadequate compensation offers
- Misleading information on fees
Read customer reviews
Investments seem to perform very...
Investments seem to perform very well
Excellent experience no complaints
Excellent experience no complaints
Advice available, not the cheapest...
Advice available, not the cheapest put performance is reasonable.
Happy with the service and...
Happy with the service and the investment of my money
Great for placing active management...
Great for placing active management investments
Good value
Good value
Low fees, good performance
Low fees, good performance
Good all round
Good all round
Very helpful for visualizing my...
Very helpful for visualizing my financial goals
no comment
no comment
I'm not sure but I...
I'm not sure but I Steven Talewa of Tari Hela Province of Papua New Guinea select only for the year
Good, fair
Good, fair
cc
cc
Average for passive investments and...
Average for passive investments and performance
transferred a pension less than...
transferred a pension less than a year ago; so far, excellent
Easy to use
Easy to use
Good returns, Great support. App...
Good returns, Great support. App could be better as it often requires updated, but it is clear and easy to use
Easy to use, tailored service
Easy to use, tailored service
5/5
5/5
- Expert opinion: Moneyfarm reviewed & rated