Interest paying savings accounts

AJ Bell Cash Savings Customer Reviews & Expert Rating

The overall score out of 10 combines our expert rating out of 5 with the average customer rating out of 5.
8.9/10Very good

Based on 1,103 customer reviews and our expert analysis

  • Experts rate AJ Bell Cash Savings highly, noting its competitive interest rates and the simplicity of its platform. However, they point out the absence of instant access accounts and a limited range of options as significant drawbacks, while praising the clear information provided about each account.
  • Across 1103 user reviews on Good Money Guide, averaging 4.2/5, customers frequently commend the platform's user-friendly interface, responsive customer service, and transparent fee structure. Some users express satisfaction with the reliability and ease of use of the app, while a few mention concerns about platform stability and the need for improvements in the app's functionality.

Expert rating

Our expert rating is the average of the areas listed here, each scored out of 5 by our team.
4.7Excellent

Our experts have rated AJ Bell Cash Savings across five key areas of our review framework.

  • Rates4.5
  • Market Access4.5
  • App & Platform5.0
  • Customer Service5.0
  • Research & Analysis4.5

Pros

  • Simple to navigate
  • Clear information
  • Competitive top rates

Cons

  • No instant access accounts
  • Limited range of options
  • Need AJ Bell account
See full expert review

Our verdict

In 2020 AJ Bell launched its Cash Savings hub, which allows its customers to select from among a range of selected savings accounts from third-party providers. The range directly competes with the Active Savings Account offered by AJ Bell’s chief rival, Hargreaves Lansdown, as well as online marketplace Raisin and savings platform Flagstone.

Is AJ Bell Cash Savings Hub any good?

Currently, the top savings interest rates offered on the AJ Bell Cash Savings hub are among the most competitive.

All accounts on the platform are covered by the Financial Services Compensation Scheme (FSCS) guarantee of up to £120,000 on bank deposits.

By comparison to the alternatives in our table, the AJ Bell Cash Savings hub is relatively limited.

Unlike the others, AJ Bell’s service does not offer any instant access savings accounts, from which savers can withdraw their money without incurring a penalty.

Fixed term savings accounts or bonds typically lock money away for a term of between six months and five years, with a set interest rate for that period.

Notice accounts require you to give a notice of between 30 to 90 days before withdrawing your money.

One point in favour of the AJ Bell Cash Savings hub is its simplicity. The large numbers of accounts offered by its rival comparison platforms can sometimes seem excessive and potentially confusing.

There are usually a few accounts in each category which offer better interest or conditions than the others, so having a wider range of options does not necessarily make a platform superior in all respects.

The hub offers a tool on its website which shows you exactly how much money you will earn in interest from each account when you allocate a set amount of money. Among its rivals, only Raisin offers a similar feature to those browsing their websites.

The main webpage of the hub also clearly summarises the most important information regarding each account: the interest rate, the term length and the minimum deposit. By contrast, Raisin requires you to do a bit more searching to see the minimum deposit.

The filter for the comparison page is also pleasantly simple, allowing savers to select accounts by four different ranges of term length. Its rivals present many more filters, which could be confusing for beginners.

Customer reviews for AJ Bell

Customer ratings come from reviews left on this site. Every review is read and approved before it is published.
4.2Very good

Based on 1,103 reviews

  • Excellent46%
  • Very good35%
  • Basic15%
  • Poor3%
  • Bad2%
Read customer reviews

Decent Value but Lacking Stability & Accountability

Ryan Letley ·

AJ Bell offers decent value for money compared to some competitors, but my experience has been mixed. Over the years, I’ve encountered several issues with platform stability, which can be particularly frustrating during crucial trading periods. Additionally, I’ve often felt like just another number rather than a valued customer when raising concerns. While I’ll continue using the service for now, the increasingly competitive platform market makes it worth exploring alternatives. The website and app are functional and reasonably user-friendly, but overall, there’s room for improvement.

Happy customer

Paul Hill ·

I've used AJ Bell for more than 20 years, which says everything

A. J. BELL

David Regan ·

Very pleased with their service. Good help line with any issues I trust them!

Simple to use

MR CHRIS ROE ·

user friendly and easy to use

Easy to use and many options available

Sotiria Moschopoulou ·

I find AJ Bell easy to use and navigate either through the App or through a browser. The customer service is easily available too. I am invested in some of their funds and also some independent funds. There is a wide variety of stocks available too ,which makes it easy to invest directly in those firms too. I really like their magazine too.
Overall I am satisfied with their services !

AJ Bell Dodl

Alan Walker ·

For me this is a very good App and a great introduction to investing. It is very low cost but be aware shares to purchase are limited.
Have been investing my money into their ready made funds, cautious, adventurous, balanced, you get my drift and splitting different amounts into those funds. Have also purchased a small amount of shares. The funds and shares are doing ok to date but remember it’s for the long haul so I am prepared for the pendulum swinging back and forth regarding prices.
I did some research before picking an investment account mainly for a beginner and came across Dodl which seems to tick
the boxes for me at this given time.
Would definitely urge others looking for a low cost way of investing and just starting out to give it a try, I would at some point like to try the bigger platform with AJ Bell but still carrying out my diligence and also have to factor in that the costs will more higher.

Very little contact through Bank...

Francis Flynn ·

Very little contact through Bank of Scotland.

no thoughts

Susan Beastall ·

no thoughts

?

Gerard Gaskin ·

?

.

Patrick Lomax ·

.

Easy to use.

Daniel Crickmar ·

Easy to use.

4/5

Alan Patterson ·

Good

Ossie Wheatley ·

Good

Very good all round

Kenneth Johnston ·

Very good all round

very good updated website

Neil Edwards ·

very good updated website

Excellent Investment company

Brian Knox ·

Excellent Investment company

Good value easy to deal...

dom buckley ·

Good value easy to deal with

i dont know enough

aida hota ·

i dont know enough

Used for Lisa. Purchasing ETFs...

Thomas Priddle ·

Used for Lisa. Purchasing ETFs is a bit higher than I would like and website could be easier to use but good for Lisa

Poor performance

Drew Marsham ·

Poor performance

 In this guide review AJ Bell’s Cash Savings Hub and compare it to rival offerings by Hargreaves Lansdown, Raisin and Flagstone.

Tell us what you think:

Scroll to Top

Subscribe To The Good Money Guide Newsletter

Make more of your money with our guides, analysis, tips and interviews.

We’re committed to your privacy, and you may unsubscribe from these communications at any time with a single click. For more information, check out our privacy policy.