- Experts commend Interactive Investor ETF Investing for its fixed account fees, which are particularly beneficial for larger accounts, and highlight the extensive selection of over 1,000 ETFs available. However, they note that the fixed fee structure may not be ideal for smaller accounts, and the platform has received a total rating of 4.1/5 based on various criteria including pricing and customer service.
- Across 1,125 user reviews on Good Money Guide, averaging 4.3/5, customers frequently praise the platform's flat-fee structure and wide range of investment options, particularly for serious investors. However, some users express dissatisfaction with customer service responsiveness and the platform's complexity, especially when navigating account features. Additionally, while many appreciate the competitive fees, a few have raised concerns about rising costs and the handling of charges across different account types.
interactive investor ETF Investing Expert rating
Our expert rating is the average of the areas listed here, each scored out of 5 by our team.Our experts have rated interactive investor ETF Investing across five key areas of our review framework.
- Pricing4.0
- Market Access4.5
- Online Platform4.0
- Customer Service4.0
- Research & Analysis4.0
Pros
- Fixed account fee good for large ETF accounts
- Low minimum deposit of £1
- Wide range of ETFs
Cons
- The fixed fee is not great for very small accounts
See full expert review
Our verdict
Interactive Investor won our award for best ETF investing account in the 2022 awards. You can choose from over 1,000 ETFs to invest or use their expert picks in the Super 60 and ACE 40 lists.
Capital at risk.
Summary
A good ETF investing platform for larger accounts, as costs are fixed and do not increase with your portfolio.
- ETFs available: 1,000
- ETF account charge: £4.99 per month
- ETF dealing charge: £3.99
- Account types: GIA, ISA, SIPP, JISA
Fees: Interactive Investor ETF dealing commissions are a free trade every month, then charged £3.99 or upgrade to a £19.99 “Super Investor” account 2 free monthly trades and deal for £3.99. Regular investing is free.
Customer reviews for interactive investor
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.Based on 1,125 reviews
- Excellent51%
- Very good33%
- Basic10%
- Poor4%
- Bad2%
Read customer reviews
Good investments layout. Easy...
Good investments layout. Easy to find your way around. Easy to trade.
OK for watchlists and general...
OK for watchlists and general research
easy to use, good information,...
easy to use, good information, good choice of investments
Like the family offering
Like the family offering
Good value, and easy to...
Good value, and easy to use site.
Very competetive
Very competetive
Too worried about security
Too worried about security
Relatively user friendly
Relatively user friendly
Good
Good
My main platform. Excellent services...
My main platform. Excellent services at a reasonable cost
Helpful
Helpful
Easy to use
Easy to use
No problems encountered
No problems encountered
Excellent breadth of markets /...
Excellent breadth of markets / stocks offered
4/5
Pros:
n/a
4/5
Pros:
ease of use
Cons:
other than reduce price, very little
4/5
Pros:
The ii website is very clear and easy to navigate
Cons:
Lower monthly subscription rate
5/5
Pros:
Good range of investments
Cons:
Make searching for different types of investments / group investments / have a screener
5/5
Pros:
Plenty of research and information.
Cons:
Recently improved website, more research.
5/5
Pros:
Best all rounder, easy to use, good pricing
I would say if you are a complete beginner, then there are better brokers for buying ETFs than Interactive Investor as they have a fixed fee plan, which can diminish returns if you have less than £1,000 to invest. If you are new to ETF investing you see our ETF platform comparison here.
- Expert opinion: Interactive Investor reviewed & rated
Richard is the founder of the Good Money Guide (formerly Good Broker Guide), one of the original investment comparison sites established in 2015. With a career spanning two decades as a broker, he brings extensive expertise and knowledge to the financial landscape.
Having worked as a broker at Investors Intelligence and a multi-asset derivatives broker at MF Global (Man Financial), Richard has acquired substantial experience in the industry. His career began as a private client stockbroker at Walker Crips and Phillip Securities (now King and Shaxson), following internships on the NYMEX oil trading floor in New York and London IPE in 2001 and 2000.
Richard’s contributions and expertise have been recognized by respected publications such as The Sunday Times, BusinessInsider, Yahoo Finance, BusinessNews.org.uk, Master Investor, Wealth Briefing, iNews, and The FT, among many others.
Under Richard’s leadership, the Good Money Guide has evolved into a valuable destination for comprehensive information and expert guidance, specialising in trading, investment, and currency exchange. His commitment to delivering high-quality insights has solidified the Good Money Guide’s standing as a well-respected resource for both customers and industry colleagues.
