- Experts commend AJ Bell Stocks & Shares ISA for its comprehensive investment options, highlighting its low fees and strong performance across various criteria, including pricing and customer service, all rated at 5.0/5. The platform is particularly noted for its user-friendly interface and extensive market access, although high phone dealing charges are mentioned as a drawback.
- Across 1104 user reviews on Good Money Guide, averaging 4.2/5, customers frequently praise the platform's ease of use, reliable customer service, and transparent fee structure. Many users appreciate the app's functionality and the variety of investment options available, while some express concerns about occasional platform stability and the need for improvements in the app's user experience.
AJ Bell Stocks & Shares ISA Expert rating
Our expert rating is the average of the areas listed here, each scored out of 5 by our team.Our experts have rated AJ Bell Stocks & Shares ISA across five key areas of our review framework.
- Pricing5.0
- Market Access5.0
- Online Platform5.0
- Customer Service5.0
- Research & Analysis5.0
Pros
- Pick your own shares, funds and bonds or use their investing ideas
- Low ISA account fees capped at £2.50 a month for shares
- Lots of account types
Cons
- High phone dealing charges
See full expert review
Our verdict
AJ Bell won the Good Money Guide Award in 2024 for “Best Stocks and Shares ISA” for its low-cost online investing platform for the UK DIY investor where you can invest stocks in more than 20 markets, over 4,000 funds, ETFs, and bonds.
How does AJ Bell's ISA work?
AJ Bell's ISA is a stocks and shares ISA which means that you are invested in the stock market. AJ Bell does not offer cash ISA like Hargreaves Lansdown do with their Active Savings product. However, AJ Bell do pay interest on uninvested cash so if you want to keep some money outside the risks of the stock market you can earn interest on your cash.
Fees: AJ Bell charges 0.25% of the value of your portfolio for their ISA. But, share account fees are capped at £3.50 a month. Dealing costs are £1.50 for funds and £5 for shares but drop to £3.50 where there were 10 or more online share deals in the previous month.
Customer reviews for AJ Bell
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.Based on 1,104 reviews
- Excellent46%
- Very good35%
- Basic15%
- Poor3%
- Bad2%
Read customer reviews
- Expert opinion: AJ Bell reviewed & rated