XTB onboarded nearly 500,000 more clients last year, bringing its total customer base to more than 1 million.
In its preliminary full-year results for 2024, the Warsaw-listed broker revealed its client numbers had risen roughly 50% from 897 573 at the end of 2023 to a record 1.36 million as of December last year.
While the number of active clients on the platform – those defined as making at least one transaction or having had at least one open position – was considerably fewer, sitting at 658, 520 at the end of 2024.
However, growth in active clients over the last year was proportionally greater than that of the overall figure, from 277 684 to a record 458 393, or an increase of around 61%.
This all represents a considerable acceleration in growth for XTB, which onboarded 311,971 new clients in 2023, 37% fewer than the number that joined last year.
It comes as the company has invested heavily in expanding its range of products and the markets it offers them in. The strategy appears to draw customers to the platform, who may then move on to trading more profitable products such as CFDs.
In December the broker launched a flexible Stocks & Shares Individual Savings Accounts (ISAs) in the UK.
The ISA offers 4.75% yearly interest on uninvested cash, which is among the highest rates on the market.
The company also announced it had expanded the number of exchange traded funds (ETFs) it offers to around 1,350.
Seven hundred of these are available through XTB’s Investment Plans, which allow customers of the broker to create portfolios of ETFs with automated updates.
The Good Money Guide’s review of XTB finds it “offers traders some of the best market access, pricing and trading tools”.
Highlights include the company’s emphasis on customer service and that it has its own proprietary trading platform.
You can read Good Money Guide founder Richard Berry’s interview with XTB CEO Omar Arnaout here.
Robin has more than six years of experience as a financial journalist, most of which were spent at Citywire, and covers the latest developments in the investing, trading and currency transfer space. Outside of work, he enjoys reading literature and philosophy and playing the piano.
You can contact Robin at robin@goodmoneyguide.com
