- Experts rate Hargreaves Lansdown's Lifetime ISA highly, noting the significant tax savings available for different taxpayer brackets and the attractive government bonus of up to 25% on contributions. The platform offers a wide range of investment options, including over 3,000 funds and various asset classes, while maintaining competitive fees, particularly for larger investments.
- Across 1775 user reviews on Good Money Guide, averaging 3.8/5, customers frequently highlight the platform's user-friendly app and excellent customer service, with many appreciating the extensive investment options available. However, some users express concerns about high fees and occasional difficulties with account management and customer support responsiveness.
Hargreaves Lansdown Lifetime ISA Expert rating
Our expert rating is the average of the areas listed here, each scored out of 5 by our team.Our experts have rated Hargreaves Lansdown Lifetime ISA across five key areas of our review framework.
- Pricing4.0
- Market Access5.0
- App & Platform5.0
- Customer Service5.0
- Research & Analysis5.0
Pros
- Investment options
- Established provider
- Good interest rates
Cons
- Account charge
See full expert review
Our verdict
Hargreaves Lansdown's Lifetime ISA is a great way to take advantage of the 25% government bonus with your £4,000 Lifetime ISA allowance as fees are low and there are a huge number of markets to invest in.
Does HL have a good Lifetime ISA?
The latest LISA analysis from Hargreaves Lansdown found that if you invested the full allowance in a stocks and shares Lifetime ISA over 30 years, the tax saving for a basic rate taxpayer could be £26,935, for a higher rate taxpayer £59,949 and for an additional rate taxpayer £66,044.
When you deposit money into a Hargreaves Lansdown lifetime ISA, the government will top that amount up by up to 25%. It is one of the best ways to get a head start save for your first home, or to save for your retirement.
Once you add in the government top up, a Lifetime ISA investor could be £129,568 better off than a basic rate taxpayer investing outside an ISA, £162,581 better off than a higher rate taxpayer and £168,676 better off than an additional rate taxpayer
Hargreaves Lansdown's Lifetime ISA also benefits from free account opening.
In terms of administrative fees for the lifetime ISA, Hargreaves Lansdown operates a scaled charging system with a fee of 0.25% on the first £1.0 million of investments, if that money is held in funds
Those charges fall to 0.1%, for fund holdings worth between £1.0 and £2.0 million and fall to zero for investments that are larger than £2.0 million.
However, if the investor only holds UK and overseas equities, investment trusts, ETFs, VCTs or Gilts and other bonds, in their Lifetime ISA, then fees are charged at 0.25% capped at a maximum of £45.0 per annum.
The HL LISA is geared more towards more confident investors Hargreaves Lansdown gives you one of the most flexible Lifetime ISAs where you can choose exactly what to invest in. With the HL LISA you can invest in over 3,000 funds, UK and international shares as well as investment trusts, bonds and ETFs.
Customer reviews for Hargreaves Lansdown
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.Based on 1,775 reviews
- Excellent27%
- Very good38%
- Basic24%
- Poor7%
- Bad4%
Read customer reviews
Excellent App but high buying fees
HL is an excellent platform as it’s easy to use and set up. It does however have rather large fees when buying a share. Considering the number of clients they have I’m surprised they remain high and is the reason I am looking for an alternative for my Stocks and Shares ISA
My trust in their knowledge is key
When you are a newbie to investing, it can be overwhelming, there are sharks in the tank that you need to avoid, along with many obstacles to overcome. While no financial organisation can deliver guidance with a crystal ball - I have found Hargreaves's Lansdown to operate with expertise and business integrity with a focus on client satisfaction. This has led me to confidently invest in a safe and secure environment with top class educated guidance. I don't think you can do better than that.
Great value for Junior ISAs
Set up Junior ISAs for my kids last year with 0% commission on all trades into and out of the Junior ISAs has been an excellent way to get them started in investing. I use other resources for keeping track of my portfolio but the overall service provides excellent value for money.
SAFE AND SECURE LIKE A TRUSTED OLD FRIEND
I have been a customer of Hargreaves Lansdowne for many decades, and I use the platform to manage my stocks and shares ISA, my SIPP, plus my Fund and Share Account.
The platform is easy to navigate
The choice of investments is wide ranging.
The customer service is very good, though not as good as it used to be since a cost saving exercise about a year ago.
Obviously, other platforms are cheaper, and for that reason I cannot give it five stars.
It is safe and secure like a trusted old friend, and long may that continue.
No fees on JISA is Great - Webstite Needs Improvement
Love the lack of fees on the product for the junior ISA. Really draws me in to make the most of the contributions that are made to it. However I really don't enjoy using the HL website to manage the JISA. It lacks a lot of the ease of use that you find in other products e.g. Invest Engine, Trading 212 that HL should be able to compete with. Just changing my contribution / d
Good
Good service speed, feedback clear website
Investors
My Friend made a small investment in Hargreaves Lansdown PLC . They are a United Kingdom-based digital wealth management service administering company. The Company provides a range of services, including stocks and shares individual savings account (ISA), Self-Invested Personal Pension (SIPP), share dealing, fund dealing, drawdown, cash savings, lifetime ISA and junior ISA.
There is so much to like about this company. They have money in the bank. The returns are enormous with ROC of 50% ROE of 46% and a healthy margin of 48%. Gearing is low. Liquidity is good. Analyst sentiment is reasonably positive. The fundamentals are excellent . Revenue is increasing . Operating profits are steady. Cash flow and working capital are all good.
I had a few reservations. New investment last year was 38% down year on year. However, this is understandable in a cost of lockdown crisis. In addition, compared to their peers, such as AJ Bell, they are not doing that badly.
Another drawback is that HL are not competitive for those who are just getting started with investing. Investors with a large portfolio are ok because of the platform fee cap. However, HL could well lose out to new platforms offering commission free trading and no platform fees.
I like the sound of the new CEO and a potential British ISA may bring in more clients.
All in all, this is a quality company that I bought at a low price (P/E 11) with a great dividend story (expected 6.6% this year). which they have consistently paid over the past 8 years: with no share dilution.
This will be a stock that I will hold and enjoy the dividend and probable capital accumulation
Will be transferring a JISA here as it is fee free!
I will be transferring a JISA to HL as it is fee free and also pays interest on any cash held which my current provider does not.
Stocks & Shares JISA
Been using HL to invest for my daughter’s future. All transactions are quick and simple to execute. Buy & sell orders fulfilled smoothly. I also was impressed with their customer service and help in transferring in a cash JISA from Nationwide. The application process was easy and the response was swift.
Reliable and User-Friendly, but High Fees Make It Worth Exploring Alternatives
I've been a Hargreaves Lansdown customer for many years, and the platform does exactly what it says on the tin. It's generally user-friendly, reliable, and offers a wide range of investment options and app. However, it is undeniably expensive compared to other platforms. The fees add up, especially if you're an active investor. While I plan to continue using it for now, the market has become increasingly competitive, and it's worth exploring other options that offer similar functionality at a much lower cost.
HL is not acting in my best interests, I have been waiting over 6 weeks for my drawdown funds.
HL pensions staff have not been helpful, open or transparent with my drawdown application. I am still waiting after 6 weeks and have no confidence in their internal work processes. HL are not acting in my best interests.
I wish I had checked Good Money Guide and other sites before as others have experienced similar issues. Delayed payment appears a deliberate HL policy.
Hargreaves Lansdown Excellent
HL currently is a market leader to my investment experience. Top service, top platforms, safe an secure with a large portfolio and great analytics. I would recommend.
Easy to use app. Moderate plans
App is pretty intuitive and decent value
Investment guide
I’ve been following Hargreaces Lansdown it has been helpful to understand present money and investing guide.
Good and safe
They hold my shares. It’s an easy website to navigate.
Excellent service
I like the HL app which allows me to follow markets and my investment with ease. It was also very simple to set up.
investments
professional competent and efficient
keep you updated trustworthy
AVOID AT ALL COSTS
1. I Sold isa to pay deposit for house. 2. I Changed my address which stopped me nominating a bank for transfer.
3. Spoke to them was asked to provide proof of house purchase which I did.
4. 10 days later despite an email saying they would be in contact in next few days I heard nothing.
5 Rang them , nothing had been done! I wasn't allowed to speak to the relevant department they don't speak to customers.
6. Looks like at least another week before I can even nominate my bank for a transfer exchange date is before that.
IF YOUR HAPPY TO BE ABUSED AND DONT WANT CONTROL OVER YOUR FINANCES HARGREAVES LANSDOWN IS THE COMPANY FOR YOU, FOR OTHERS AVOID THESE SOULLESS COMPANY.
Professional & efficient
People & platform - professional, competent & efficient. Overall, great value.
Does the job
No fuss - just really good platform and service

Richard is the founder of the Good Money Guide (formerly Good Broker Guide), one of the original investment comparison sites established in 2015. With a career spanning two decades as a broker, he brings extensive expertise and knowledge to the financial landscape.
Having worked as a broker at Investors Intelligence and a multi-asset derivatives broker at MF Global (Man Financial), Richard has acquired substantial experience in the industry. His career began as a private client stockbroker at Walker Crips and Phillip Securities (now King and Shaxson), following internships on the NYMEX oil trading floor in New York and London IPE in 2001 and 2000.
Richard’s contributions and expertise have been recognized by respected publications such as The Sunday Times, BusinessInsider, Yahoo Finance, BusinessNews.org.uk, Master Investor, Wealth Briefing, iNews, and The FT, among many others.
Under Richard’s leadership, the Good Money Guide has evolved into a valuable destination for comprehensive information and expert guidance, specialising in trading, investment, and currency exchange. His commitment to delivering high-quality insights has solidified the Good Money Guide’s standing as a well-respected resource for both customers and industry colleagues.


