Aviva is a major UK financial services company offering insurance, pensions, investments and retirement products, helping individuals and businesses protect their finances, build wealth and plan for the future.
Aviva Customer reviews
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.3.7Basic
Based on 77 reviews
- Excellent22%
- Very good44%
- Basic23%
- Poor6%
- Bad4%
Read customer reviews
Dealt with via financial advisor
Dealt with via financial advisor
Expensive
Expensive
x
x
4/5
Use for pensions – good…
Use for pensions – good offers
Good
Good
Good car incurance
Good car incurance
Not used much
Not used much
No thoughts
No thoughts
Annoying about the consolidation of…
Annoying about the consolidation of insurance policies and investment platform
Comprehensive and great range of…
Comprehensive and great range of investing options
Okay
Okay
.
.
N/a
N/a
used for SIP
used for SIP
No thoughts
No thoughts
Secure trusted brand
Secure trusted brand
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Insurance
Richard Berry
28th August 2026
CEO Interviews
Richard Berry
2nd December 2020