- Experts highlight AJ Bell Investment Trust Investing as a strong platform for investment trusts, offering access to over 400 options and a curated list of 18 top trusts based on price, performance, and size. They commend the low account fees, which decrease significantly for larger investments, while noting a relatively high initial deposit requirement of £500.
- Across 1103 user reviews on Good Money Guide, averaging 4.2/5, customers frequently praise the platform's ease of use, responsive customer service, and transparent fee structure. However, some users express concerns about the app's usability and occasional platform stability issues, indicating a need for further improvements in the user experience.
Expert rating
Our expert rating is the average of the areas listed here, each scored out of 5 by our team.Our experts have rated AJ Bell Investment Trust Investing across five key areas of our review framework.
- Pricing4.0
- Market Access4.5
- Online Platform4.0
- Customer Service4.0
- Research & Analysis4.0
Pros
- 449 investment trusts
- Low account fee of 0.25%*
- Wide range of index funds
Cons
- High initial deposit of £500
See full expert review
Our verdict
AJ Bell offer the most investment trusts on their platform of which their investment specialists have analysed the investment trust market, looking at factors including price, performance and size to create a list of 20 investment trusts to get started.
Capital at risk.
Is AJ Bell good for investment trusts?
Yes, AJ Bell offers access to over 400 investment trusts, but they also have an "Investment Trusts Select List" that has whittled those down to 18 of the best based on price, performance and size.
*Investment trust account fees reduce to 0.10% on the value between £250,000 and £500,000. There is no charge above £500,000. Dealing costs are £1.50.
Customer reviews for AJ Bell
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.Based on 1,103 reviews
- Excellent46%
- Very good35%
- Basic15%
- Poor3%
- Bad2%
Read customer reviews
Good value for money and...
Good value for money and app is easy to use
Easy to use
Easy to use
Good reliable and consistant
Good reliable and consistant
Efficient and good value
Efficient and good value
Not as good as IG...
Not as good as IG but it works
Intuitive, easy to use, good...
Intuitive, easy to use, good value
concise and efficient
concise and efficient
Average
Average
3/5
5/5
Good customer service but I...
Good customer service but I like II app more than AJBell
Good platform and info
Good platform and info
4/5
Efficient service for most of...
Efficient service for most of my requirements
Very easy to use, good...
Very easy to use, good research information esp. on Funds
ok
ok
Covers most of the investments...
Covers most of the investments I need
Very good and has customer...
Very good and has customer service in view
Good value
Good value
Make a good job of...
Make a good job of looking after my SIPP and ISAs
- Expert opinion: AJ Bell reviewed & rated

Richard is the founder of the Good Money Guide (formerly Good Broker Guide), one of the original investment comparison sites established in 2015. With a career spanning two decades as a broker, he brings extensive expertise and knowledge to the financial landscape.
Having worked as a broker at Investors Intelligence and a multi-asset derivatives broker at MF Global (Man Financial), Richard has acquired substantial experience in the industry. His career began as a private client stockbroker at Walker Crips and Phillip Securities (now King and Shaxson), following internships on the NYMEX oil trading floor in New York and London IPE in 2001 and 2000.
Richard’s contributions and expertise have been recognized by respected publications such as The Sunday Times, BusinessInsider, Yahoo Finance, BusinessNews.org.uk, Master Investor, Wealth Briefing, iNews, and The FT, among many others.
Under Richard’s leadership, the Good Money Guide has evolved into a valuable destination for comprehensive information and expert guidance, specialising in trading, investment, and currency exchange. His commitment to delivering high-quality insights has solidified the Good Money Guide’s standing as a well-respected resource for both customers and industry colleagues.

