Mid-sized wealth manager JM Finn has announced that it is to sponsor one of cricket’s most iconic venues the Oval, and over the next four years, the grounds famous Vauxhall end stand will be rebranded as the JM Finn Stand in a deal that will last until at least 2025.
Surrey County Cricket Club’s home ground is in Kennington and has a capacity of over 25,000 thousand fans. when social distancing measures allow. The venue has been Surrey’s home turf since 1845 and is steeped in cricketing history and tradition.
Why are JM Finn sponsoring the Vauxhall End stand at the Oval?
The Oval can also lay claim to hosting the inaugural England vs Scotland football match played in 1870
Of course, the Oval is probably best known as a test match venue and will host the fourth test between England and India that is scheduled to start on the 2nd of September.
JM Finn has had a 13 year association with Surrey and the new deal will make the wealth manager the clubs longest standing sponsor
Richard Thompson, Surrey Chairman said:
“To sign such a long sponsorship agreement in such uncertain economic times is a huge vindication of the faith JM Finn have placed in Surrey County Cricket Club”
And he added
“As a Club with 176 years of history, we place huge value in loyalty and partnerships – and so for our longest-standing partner to renew and increase their commitment to the Club is hugely appreciated and valued. Everyone at Surrey looks forward to working with the team at JM Finn for the next five years and hopefully long beyond.”
JM Finn CEO Hugo Bedford said of the sponsorship deal :
“We are delighted to extend our partnership with Surrey with the naming rights to what is one of the finest stands in world cricket”
Further commenting that
“Our affiliation with the club has grown over time and we are very grateful to the team at Surrey who have shown tremendous resilience and drive in a tough environment over recent years. We hope to get some play this summer with cricket fans allowed to return to the fold and wish everyone at Surrey the best of luck for the season ahead, both on and off the pitch.”
Though no financial details of the sponsorship deal were announced JM Finn may not get the maximum bang for their buck whilst attendance at sporting events remains restricted due to covid. However, its to be hoped that by the time Indian tourists arrive in the UK, that we will be returning to some kind of normality.