Good Money Guide Awards
The Good Money Guide Awards aim to champion financial services firms that excel in innovation, product, and customer service.
Each year, thousands of clients tell us what they think to help others make smarter decisions about how to manage their money. The awards also provide financial service providers with valuable feedback to improve their services.
Enter the 2026 Awards
Entering the Good Money Guide Awards helps boost your brand’s visibility and credibility by encouraging more customer reviews. More positive reviews mean stronger social proof, which can drive higher conversions and more new customers.
How Voting Works
Votes are submitted by leaving a review on the voting form during the voting period.
1. Choose
Voters choose the financial service provider they would like to vote for.
2. Rate
Voters give them a star rating based on how happy you are with their services.
3. Review
Voters also tell us what you like about a provider and what they use them for.
2026 Awards Voting Dates
About Good Money Guide
The Good Money Guide is a global guide and comparison site for investing, trading and currency accounts, products, services and markets. Through in-depth expert guides, client reviews, interviews, news, views and analysis we aim to help clients choose the most appropriate financial service provider and investments for their needs.
Frequently Asked Questions
The winners are decided by public vote and are based on which brands have the best overall reviews for each catergory submitted during the voting period.
To vote in the Good Money Guide awards, customers just need to leave a review of your company.
They will need to submit:
- A star rating
- A review of your services
- Provide an email address to verify their review
- Confirm that the review is based on their genuine experiences
If your company does not have a review page, please contact us to request one.
It’s free to enter the Good Money Guide Awards. All you need to do is make sure your company has a review page and ask your customers to vote for you.
Previous award winners have received great reviews when they asked their customers to vote for them.
The best way to get your customers to vote for your company is to:
- Email them directly and ask them to “Vote for us in the Good Money Guide Awards”.
- Add a link on your website to make it as easy as possible for them to find your review page.
- Social media posts are a great way to create a buzz and get your followers to tell people how great your company is.
You can find a selection of banners and logos here.
All winners get digital winners’ badges which can be used for free on your website, social channels and in your marketing material.
