- Experts rate Hargreaves Lansdown's General Investment Account highly, noting its extensive range of account types and a robust research portal that supports informed investment decisions. The platform is praised for its wide market coverage, offering access to thousands of shares, funds, and bonds, although it can be costly for larger fund portfolios.
- Across 1779 user reviews on Good Money Guide, averaging 3.8/5, customers frequently commend the user-friendly app and website, alongside responsive customer service. However, some users express dissatisfaction with high fees and occasional difficulties in navigating the platform. Additionally, while many appreciate the comprehensive investment options, a number of reviews highlight concerns regarding customer support and account management issues.
Hargreaves Lansdown General Investment Account Expert rating
Our expert rating is the average of the areas listed here, each scored out of 5 by our team.Our experts have rated Hargreaves Lansdown General Investment Account across one key area of our review framework.
- Excellent5.0
Pros
- Thousands of UK and international shares, bonds & funds
- Ready-made portfolios with different levels of risk
- Excellent research and analysis
- An established and listed company on the LSE.
Cons
- Can be expensive for large fund portfolios
- Data not as good as it used to be
See full expert review
Our verdict
Hargreaves Lansdown (HL) has plenty of account types including a GIA and several types of ISA, plus an excellent research portal. There's access to thousands of UK and international shares, funds, ETFs, investment trusts and corporate bonds. Capital is at risk.
Capital at risk
Is HL's GIA a Good Account?
HL is good for investors looking for more than just somewhere to buy and sell shares. The platform offers the most account types of all the investment platforms we compare, including a GIA, stocks and shares ISAs, lifetime ISAs, and junior ISAs. Plus, it has one of the best research portals to help you choose your own investments. And it boasts some of the widest market coverage, including thousands of UK and international shares, over 3,000 funds, ETFs, investment trusts, and corporate bonds.
Fees
There is no account charge for shares in a GIA with HL. Funds are charged at 0.45% for the first £250,000. There's no charge for buying funds, but shares are charged at £11.95 per deal or £5.95 if you do over 20 deals per month.
Is HL's GIA Better than its ISA?
It makes sense to open a GIA only after you have exhausted your ISA allowance. With the GIA from HL, you can invest as much as you like but with an ISA you're limited to £20,000 a year in the tax-free wrapper.
What is HL's Platform Like to Use?
HL's investment platform is one of the best around. HL provides a huge amount of technical and fundamental data to help you choose investments.

Customer reviews for Hargreaves Lansdown
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.Based on 1,779 reviews
- Excellent27%
- Very good38%
- Basic24%
- Poor7%
- Bad4%
Read customer reviews
investments
professional competent and efficient
keep you updated trustworthy
AVOID AT ALL COSTS
1. I Sold isa to pay deposit for house. 2. I Changed my address which stopped me nominating a bank for transfer.
3. Spoke to them was asked to provide proof of house purchase which I did.
4. 10 days later despite an email saying they would be in contact in next few days I heard nothing.
5 Rang them , nothing had been done! I wasn't allowed to speak to the relevant department they don't speak to customers.
6. Looks like at least another week before I can even nominate my bank for a transfer exchange date is before that.
IF YOUR HAPPY TO BE ABUSED AND DONT WANT CONTROL OVER YOUR FINANCES HARGREAVES LANSDOWN IS THE COMPANY FOR YOU, FOR OTHERS AVOID THESE SOULLESS COMPANY.
Professional & efficient
People & platform - professional, competent & efficient. Overall, great value.
Does the job
No fuss - just really good platform and service
Platform is good but difficult to navigate sometimes
I find the platform good but it is difficult sometimes to navigate around. Customer service can be slow. Overall it is ok
Hargreaves Lansdown
I've been using Hargreaves Lansdown for about 20 years for my investments and have been very satisfied with the service provided. They provide a one stop shop for all my needs which include Stocks & Shares ISA, Cash ISA and their Active Savings product.
Really easy to use platform,...
Really easy to use platform, good range of choices offered
provides the complete package for...
provides the complete package for an investor.
None
None
outstanding
outstanding
Efficient but pricey, easy to...
Efficient but pricey, easy to use website.
Seem ok
Seem ok
App experience isn’t great
App experience isn’t great
Very reliable with good customer...
Very reliable with good customer service and care. Offers variety of packages
slow process to open savings...
slow process to open savings accounts and rates are uncompetitive
Very easy to use; and...
Very easy to use; and good tools withn the platform
Competitive and good help line
Competitive and good help line
expensive, flaffy
expensive, flaffy
Far too big
Far too big
Easy to use and customer...
Easy to use and customer focused
- Expert opinion: Hargreaves Lansdown full review
