- Experts highlight AJ Bell Investment Trust Investing as a strong platform for investment trusts, offering access to over 400 options and a curated list of 18 top trusts based on price, performance, and size. They commend the low account fees, which decrease significantly for larger investments, while noting a relatively high initial deposit requirement of £500.
- Across 1103 user reviews on Good Money Guide, averaging 4.2/5, customers frequently praise the platform's ease of use, responsive customer service, and transparent fee structure. However, some users express concerns about the app's usability and occasional platform stability issues, indicating a need for further improvements in the user experience.
Expert rating
Our expert rating is the average of the areas listed here, each scored out of 5 by our team.Our experts have rated AJ Bell Investment Trust Investing across five key areas of our review framework.
- Pricing4.0
- Market Access4.5
- Online Platform4.0
- Customer Service4.0
- Research & Analysis4.0
Pros
- 449 investment trusts
- Low account fee of 0.25%*
- Wide range of index funds
Cons
- High initial deposit of £500
See full expert review
Our verdict
AJ Bell offer the most investment trusts on their platform of which their investment specialists have analysed the investment trust market, looking at factors including price, performance and size to create a list of 20 investment trusts to get started.
Capital at risk.
Is AJ Bell good for investment trusts?
Yes, AJ Bell offers access to over 400 investment trusts, but they also have an "Investment Trusts Select List" that has whittled those down to 18 of the best based on price, performance and size.
*Investment trust account fees reduce to 0.10% on the value between £250,000 and £500,000. There is no charge above £500,000. Dealing costs are £1.50.
Customer reviews for AJ Bell
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.Based on 1,103 reviews
- Excellent46%
- Very good35%
- Basic15%
- Poor3%
- Bad2%
Read customer reviews
Ok
Ok
Good value, investments are limited
Good value, investments are limited
Reliable investment platform
Reliable investment platform
Cost are very reasonable and...
Cost are very reasonable and choice of shares is very good
Easy to use, efficient investment...
Easy to use, efficient investment platform, responsive customer service. Rarely any issues.
Good
Good
ok
ok
Good quality
Good quality
Excellent service; a little on...
Excellent service; a little on the expensive side with average coverage of international stocks
Pretty good online broker, share...
Pretty good online broker, share dealing costs have reduced as well
Cost effective
Cost effective
Full range of products; excellent...
Full range of products; excellent support; reasonable fees.
Good
Good
Competitive fees, not always easy...
Competitive fees, not always easy to use App and website
Good investment. Good returns....
Good investment. Good returns. Reasonable fees.
I think AJ BEll is...
I think AJ BEll is a good invest platform. With many newsletters to help you on the journey..
OK not as easy as...
OK not as easy as dodle
Good value but research tools...
Good value but research tools more limited and platform more difficult to navigate
ok
ok
good value
good value
- Expert opinion: AJ Bell reviewed & rated

Richard is the founder of the Good Money Guide (formerly Good Broker Guide), one of the original investment comparison sites established in 2015. With a career spanning two decades as a broker, he brings extensive expertise and knowledge to the financial landscape.
Having worked as a broker at Investors Intelligence and a multi-asset derivatives broker at MF Global (Man Financial), Richard has acquired substantial experience in the industry. His career began as a private client stockbroker at Walker Crips and Phillip Securities (now King and Shaxson), following internships on the NYMEX oil trading floor in New York and London IPE in 2001 and 2000.
Richard’s contributions and expertise have been recognized by respected publications such as The Sunday Times, BusinessInsider, Yahoo Finance, BusinessNews.org.uk, Master Investor, Wealth Briefing, iNews, and The FT, among many others.
Under Richard’s leadership, the Good Money Guide has evolved into a valuable destination for comprehensive information and expert guidance, specialising in trading, investment, and currency exchange. His commitment to delivering high-quality insights has solidified the Good Money Guide’s standing as a well-respected resource for both customers and industry colleagues.

