- Good Money Guide experts commend AJ Bell Stock Brokerage for its low-cost structure, with account fees capped at £3.50 a month and competitive dealing costs. The platform offers a wide range of investment options and account types, although high charges for phone stockbroking were noted as a drawback. Overall, it received a perfect rating of 5.0/5 across multiple criteria including pricing and customer service.
- Across 1103 user reviews on Good Money Guide, averaging 4.2/5, customers frequently highlight the user-friendly nature of the platform and its reliable customer service. Many appreciate the transparent fee structure and the ease of navigating the app, while some express concerns about platform stability and the need for improvements in the app's functionality. Overall, users feel confident in their investment choices with AJ Bell.
AJ Bell Stock Brokerage Expert rating
Our expert rating is the average of the areas listed here, each scored out of 5 by our team.Our experts have rated AJ Bell Stock Brokerage across five key areas of our review framework.
- Pricing5.0
- Market Access5.0
- Online Platform5.0
- Customer Service5.0
- Research & Analysis5.0
Pros
- Lots of investment options
- Low stockbroker account fees capped at £3.50 a month for shares
- Lots of account types
Cons
- High phone stockbroking charges
See full expert review
Our verdict
AJ Bell has the cheapest account fee for all the full service stock brokers we feature. The dealing account is low cost and unlimited. where you can invest as much as you want, whenever you want.
Capital at risk.
Summary
Fees: Share account fees are capped at £3.50 a month. Dealing costs are £1.50 for funds and £5 for shares but drop to £3.50 where there were 10 or more online share deals in the previous month
Special Offers:
- Recommend a friend, and you’ll both get £100 gift vouchers – When you recommend a friend to AJ Bell Youinvest that invests more than £10,000 in a SIPP or ISA, you and your friend can get One4All gift vouchers worth £100.
- Switch your share dealing account and receive up to £500 to cover exit fees – If you transfer your share dealing general investment account valued at more than £20,000 to AJ Bell they will help cover any exit fees charged by your current provider. They will cover £35 per investment moved and up to £100 for general exit fees, up to an overall maximum of £500 per person.
- Free subscription to Shares Magazine worth £220
Get a free subscription to Shares (worth over £220 per year) by maintaining a balance of £4,000 or more across your AJ Bell investing accounts.
Customer reviews for AJ Bell
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.Based on 1,103 reviews
- Excellent46%
- Very good35%
- Basic15%
- Poor3%
- Bad2%
Read customer reviews
4/5
Not for the smaller investors
Not for the smaller investors
Clear understandable useful customer friendly
Clear understandable useful customer friendly
best value
best value
No view, it is thru...
No view, it is thru a financial advisor
Hold a SIPP, Trade now...
Hold a SIPP, Trade now and again, good magazine. there Good
Very concise website able to...
Very concise website able to get straight to where you need to go, no trailing stop loss though.
4/5
Decent platform with poor costs...
Decent platform with poor costs especially FX costs for US stocks
Good solid service but expensive...
Good solid service but expensive for overseas shares
Low fees
Low fees
Simple to use, efficient and...
Simple to use, efficient and improved value for money
Good
Good
Extensive trades, adequate website, not...
Extensive trades, adequate website, not so epensive.
Great for isa
Great for isa
great service
great service
Reasonable
Reasonable
No comment
No comment
Positive reduction in trading fees...
Positive reduction in trading fees to remain competitive. Use app only rarely
Good quality site and service....
Good quality site and service. Easy share purchase and selling activity with good records..