- Good Money Guide experts highlight AJ Bell Investment Trust Investing as a strong platform for investment trusts, offering access to over 400 options and a curated list of 18 top trusts based on price, performance, and size. They commend the low account fees, which decrease significantly for larger investments, while noting a relatively high initial deposit requirement of £500.
- Across 1103 user reviews on Good Money Guide, averaging 4.2/5, customers frequently praise the platform's ease of use, responsive customer service, and transparent fee structure. However, some users express concerns about the app's usability and occasional platform stability issues, indicating a need for further improvements in the user experience.
AJ Bell Investment Trust Investing Expert rating
Our expert rating is the average of the areas listed here, each scored out of 5 by our team.Our experts have rated AJ Bell Investment Trust Investing across five key areas of our review framework.
- Pricing4.0
- Market Access4.5
- Online Platform4.0
- Customer Service4.0
- Research & Analysis4.0
Pros
- 449 investment trusts
- Low account fee of 0.25%*
- Wide range of index funds
Cons
- High initial deposit of £500
See full expert review
Our verdict
AJ Bell offer the most investment trusts on their platform of which their investment specialists have analysed the investment trust market, looking at factors including price, performance and size to create a list of 20 investment trusts to get started.
Capital at risk.
Is AJ Bell good for investment trusts?
Yes, AJ Bell offers access to over 400 investment trusts, but they also have an "Investment Trusts Select List" that has whittled those down to 18 of the best based on price, performance and size.
*Investment trust account fees reduce to 0.10% on the value between £250,000 and £500,000. There is no charge above £500,000. Dealing costs are £1.50.
Customer reviews for AJ Bell
Customer ratings come from reviews left on this site. Every review is read and approved before it is published.Based on 1,103 reviews
- Excellent46%
- Very good35%
- Basic15%
- Poor3%
- Bad2%
Read customer reviews
1/5
5/5
Pros:
Value for money/ease of access
Cons:
App is not very user-friendly
3/5
Pros:
Fast transfer
Cons:
Add option of money transfers from app
4/5
Pros:
stocks
Cons:
coach for beginners
4/5
Pros:
Fees
4/5
Pros:
Second alternative
5/5
Pros:
The online platform generally works very well. Any issues are responded to fairly quickly by email
Cons:
Provision of drill down analyses to show the diversity of a portfolio
5/5
Pros:
Easy to use
5/5
Pros:
easy to set up and use
4/5
Pros:
Ease of use
4/5
Pros:
Transparent, quick
Cons:
they keep increasing fees
5/5
Pros:
Platform speed and quality
Cons:
Allow searching by ticker symbol (currently only available when placing a trade.)
4/5
3/5
Pros:
not sure
Cons:
reduce price
4/5
Pros:
Reasonable fees and good support
Cons:
Keep being competitively priced
5/5
Pros:
Multi accounts
Cons:
NA
3/5
Pros:
n/a
Cons:
n/a
3/5
5/5
Pros:
Low transfer fees and fair exchange rate
Cons:
N/A
4/5
Pros:
Platform and app really easy to use
Cons:
Better customer service
- Expert opinion: AJ Bell reviewed & rated

Richard is the founder of the Good Money Guide (formerly Good Broker Guide), one of the original investment comparison sites established in 2015. With a career spanning two decades as a broker, he brings extensive expertise and knowledge to the financial landscape.
Having worked as a broker at Investors Intelligence and a multi-asset derivatives broker at MF Global (Man Financial), Richard has acquired substantial experience in the industry. His career began as a private client stockbroker at Walker Crips and Phillip Securities (now King and Shaxson), following internships on the NYMEX oil trading floor in New York and London IPE in 2001 and 2000.
Richard’s contributions and expertise have been recognized by respected publications such as The Sunday Times, BusinessInsider, Yahoo Finance, BusinessNews.org.uk, Master Investor, Wealth Briefing, iNews, and The FT, among many others.
Under Richard’s leadership, the Good Money Guide has evolved into a valuable destination for comprehensive information and expert guidance, specialising in trading, investment, and currency exchange. His commitment to delivering high-quality insights has solidified the Good Money Guide’s standing as a well-respected resource for both customers and industry colleagues.

