AJ Bell Junior SIPP Customer Reviews & Expert Rating

The overall score out of 10 combines our expert rating out of 5 with the average customer rating out of 5.
9.2/10Excellent

Based on 1,103 customer reviews and our expert analysis

  • Experts commend AJ Bell Junior SIPP for its low account cost of 0.25% and excellent customer service, highlighting its user-friendly platform and extensive investment options. The platform received top ratings across all criteria, including pricing, market access, and research capabilities, although a high minimum deposit of £500 is noted as a drawback.
  • Across 1103 user reviews on Good Money Guide, averaging 4.2/5, customers frequently praise the platform's ease of use, responsive customer service, and transparent fee structure. Many users appreciate the variety of investment options available, while some express concerns about the app's usability and occasional platform stability issues.

AJ Bell Junior SIPP Expert rating

Our expert rating is the average of the areas listed here, each scored out of 5 by our team.
5.0Excellent

Our experts have rated AJ Bell Junior SIPP across five key areas of our review framework.

  • Pricing5.0
  • Market Access5.0
  • Online Platform5.0
  • Customer Service5.0
  • Research & Analysis5.0

Pros

  • Very low account cost of 0.25%*
  • Wide range of investments

Cons

  • High minimum deposit of £500
See full expert review

Our verdict

With the AJ Bell Junior SIPP, you can invest in UK shares, international shares, investment funds, investment trusts, ETFs, and bonds. There is also a regular investment service that allows you to make regular investments from £25 per month cost-efficiently.

Capital at risk.

Does AJ Bell have a good Junior SIPP?

AJ Bell won Best Junior SIPP in the 2025 Good Money Guide Awards as it is ow cost with excellent customer service and a user-friendly platform with great research.

AJ Bell is the cheapest Junior SIPP account we cover. AJ Bell charges 0.25% for a Junior SIPP. Share dealing fees are £5 unless 10+ deals in previous month, in which case it's £3.50

Customer reviews for AJ Bell

Customer ratings come from reviews left on this site. Every review is read and approved before it is published.
4.2Very good

Based on 1,103 reviews

  • Excellent46%
  • Very good35%
  • Basic15%
  • Poor3%
  • Bad2%
Read customer reviews

Ok

Liam mcquaid ·

Ok

Good value, investments are limited

Jon whitehead ·

Good value, investments are limited

Reliable investment platform

Dr Barry Michael Chopping ·

Reliable investment platform

Cost are very reasonable and...

Robert McEvoy ·

Cost are very reasonable and choice of shares is very good

Easy to use, efficient investment...

Andrew Counsell ·

Easy to use, efficient investment platform, responsive customer service. Rarely any issues.

Good

Ian Wright ·

Good

ok

colin brewer ·

ok

Good quality

Frank Campbell ·

Good quality

Excellent service; a little on...

James Alastair Kendall ·

Excellent service; a little on the expensive side with average coverage of international stocks

Pretty good online broker, share...

Simon Hilton ·

Pretty good online broker, share dealing costs have reduced as well

Cost effective

Damien McCaffrey ·

Cost effective

Full range of products; excellent...

Will Stageman ·

Full range of products; excellent support; reasonable fees.

Good

Nik searle ·

Good

Competitive fees, not always easy...

Kamaljit Singh ·

Competitive fees, not always easy to use App and website

Good investment. Good returns....

Janet Schulz ·

Good investment. Good returns. Reasonable fees.

I think AJ BEll is...

Wayne Baitson ·

I think AJ BEll is a good invest platform. With many newsletters to help you on the journey..

OK not as easy as...

Terry Young ·

OK not as easy as dodle

Good value but research tools...

Robert Enticott ·

Good value but research tools more limited and platform more difficult to navigate

ok

jeremy greenwood ·

ok

good value

MARK ELLIOTT RAMSAY ·

good value

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