WiseAlpha Customer Reviews
Tell us what you think of this provider.
Ahmed @ 04/26/2019 06:03
Liking the addition of company debt to my portfolio.
Online Platform 5/5
Customer Service 5/5
Fees & Pricing 5/5
Oliver Walker @ 04/26/2019 05:54
It’s made investing in corporate bonds much more accessible and affordable.
Online Platform 4/5
Customer Service 5/5
Fees & Pricing 5/5
Leonard Burger @ 04/26/2019 05:26
Great platform that allows everyday investors access the corporate bond market which provides for great returns at lower risk (relative to higher risk investing). Easy to us, good UX and constantly improving itself.
Online Platform 5/5
Customer Service 5/5
Fees & Pricing 5/5
Sebastien @ 04/26/2019 05:07
This is a great platform, easy to use and there is good customer service. There is always something to improve but so far, so good.
Online Platform 4/5
Customer Service 5/5
Fees & Pricing 5/5
Anil @ 04/26/2019 04:54
Great platform, highly recommend!
Online Platform 5/5
Customer Service 5/5
Fees & Pricing 5/5
Amrik @ 04/26/2019 04:27
So easy to invest and use.
Online Platform 5/5
Customer Service 5/5
Tim @ 04/26/2019 04:24
Great idea to allow the average person to invest in corporate bonds, easy to use website and great communication.
Online Platform 5/5
Customer Service 5/5
Fees & Pricing 5/5
S Muir @ 04/26/2019 03:46
Given the full valuation of the stock market, it is good to have a sound alternative investment. Interest payments are from larger/safer companies than you can access via p2p platforms. These Bond investments would not otherwise be available to the retail market in the low amounts that I seek to invest. I am able to get good diversity across my bond investments, which means they mature at different times and provide and allow me to spread my credit risk.
Online Platform 5/5
Customer Service 5/5
Nitin Patel @ 04/26/2019 03:43
Great investment opportunities
Online Platform 5/5
Customer Service 5/5
Nhan San @ 04/26/2019 03:33
Have been using the service for last 6 months including IFSA.
The app works flawlessly and really easy to navigate.
sign up process and funding account was a simple process.
Questions raised in the app chat function gives easy access to customer service and questions are answered timely.
The robowise works well and for all investments you can see the monthly returns.
Online Platform 5/5
Customer Service 5/5
Fees & Pricing 5/5
WiseAlpha Expert Review
WiseAlpha Expert Review: Best Bond Broker 2025

Name: WiseAlpha
Description: WiseAlpha is an online investment platform that enables UK investors to invest in fractional corporate bonds. Its aim is to make bonds β which traditionally were only accessible to large institutional investors due to high minimum transaction levels (Β£100k+) β more accessible to private investors.
Is WiseAlpha a good bond broker?
WiseAlpha won “Best Bond Broker” in the 2025 Good Money Guide Awards.
For those looking for more adventurous bond investments, WiseAlpha lets you invest in bonds with high minimum deposits you wouldn’t ordinarily be able to access.
Pros
- Extensive high-yield bond access
- Good educational material
- Open to retail and sophisticated investors
Cons
- OTC product
- No FSCS coverage
- Higher risk than listed bonds
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Pricing
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Market Access
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Online Platform
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Customer Service
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Research & Analysis
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WiseAlpha launches βfirst everβ High-Yield corporate bond ISA
Bond trading platform WiseAlpha has launched a High-Yield Corporate Bond Innovative Finance Individual Savings Account (IF ISA). The new product allows users of the platform, which allows retail traders to directly trade in fractions of corporate bonds, to make tax-free gains on their investments in high-yield bonds. Like standard ISAs, IF ISAs allow savers to

Fractional bond platform WiseAlpha opens to retail investors
Bond investment platform WiseAlpha has opened up its marketplace to retail investors, in what it hailed as a βwatershed momentβ. In a statement, the platform said it now offers retail investors access to βthe entire pool of Sterling corporate and government bondsβ. WiseAlpha CEO Rezaah Ahmad said: βBonds are not just for institutional investors. βThe

WiseAlpha SSAS Launch targets company execs on bond platform
WiseAlpha, a start-up investment platform which offers retail investors access to fractions of corporate bonds, has launched its own Small, Self-administered Pension Scheme (SSAS) service. Readers interested in trading fractional bonds can open a WiseAlpha SSAS by downloading and completing an application form off the firm’s website. A SSAS is a pension trust set up

WiseAlpha’s latest crowdfunding round surpasses Β£350,000 target
WiseAlpha, a start-up digital marketplace for corporate bonds, has shot past its current crowdfunding target of Β£350,000. The company has raised Β£412,430 so far on Crowdcube, or 117% of its target for the funding round. Investors in the round will be issued equity convertibles, with shares in the company issued at a future date. In

Fractional Bond Investing With Rezaah Ahmad CEO of WiseAlpha
Bonds are all the rage at the moment and can be an excellent addition to anyone’s portfolio. However, compared to mainstream investments they often get overlooked as you have traditionally needed big pockets to get involved. WiseAlpha has been pioneering the concept of fractional investing making corporate bonds more accessible. As it’s been nearly five

WiseAlpha raises another Β£1m via crowdfunding site Seedrs
WiseAlpha, a fintech startup dedicated to fractional bond trading and ownership has announced a new fundraising round, via the crowdfunding platform Seedrs. Unlike equities bond markets are not easily accessible to retail investors. Bonds are often denominated in units of 100,000 dollars, pounds or euros and bond issuers have traditionally focused on institutional investors, rarely

Rezaah Ahmad, CEO of WiseAlpha explains how and why his platform allows private clients to invest in previously unattainable high-yielding corporate bonds
Life is pretty unfair really. All the (seemingly) best stuff is reserved for people with the most money. And finance is no different. If you’re taking out a massive mortgage for an eight-bed, detached mansion on a private estate you can borrow at interest rates that are lower than for an ex-local studio flat. When

Richard is the founder of the Good Money Guide (formerly Good Broker Guide), one of the original investment comparison sites established in 2015. With a career spanning two decades as a broker, he brings extensive expertise and knowledge to the financial landscape.
Having worked as a broker at Investors Intelligence and a multi-asset derivatives broker at MF Global (Man Financial), Richard has acquired substantial experience in the industry. His career began as a private client stockbroker at Walker Crips and Phillip Securities (now King and Shaxson), following internships on the NYMEX oil trading floor in New York and London IPE in 2001 and 2000.
Richard’s contributions and expertise have been recognized by respected publications such as The Sunday Times, BusinessInsider, Yahoo Finance, BusinessNews.org.uk, Master Investor, Wealth Briefing, iNews, and The FT, among many others.
Under Richard’s leadership, the Good Money Guide has evolved into a valuable destination for comprehensive information and expert guidance, specialising in trading, investment, and currency exchange. His commitment to delivering high-quality insights has solidified the Good Money Guide’s standing as a well-respected resource for both customers and industry colleagues.
You can contact Richard at richard@goodmoneyguide.com