4.6
1,336 Good Money Guide users have given this provider a review rating of 4.6 out of 5 based on their genuine experience.
Excellent76%
Very good13%
Average7%
Poor3%
Terrible1%

Freetrade Reviews: Best Investing App 2025

Home > Reviews > Freetrade Reviews: Best Investing App 2025

Freetrade Customer Reviews

Tell us what you think of this provider.

Customer Reviews

5/5

21st August 2020

Pros:

Simplicity

Cons:

Offer more stock buying functions

GMG Awards Voter: [11921764329]

5/5

21st August 2020
GMG Awards Voter: [11921764183]

5/5

21st August 2020

Pros:

The community

Cons:

web-app based services to compliment apps

GMG Awards Voter: [11921760344]

5/5

21st August 2020

Pros:

User friendly platform

Cons:

Add dividend information on stocks and implement auto re-invest feature.

GMG Awards Voter: [11921758824]

5/5

21st August 2020
GMG Awards Voter: [11921758462]

5/5

21st August 2020

Pros:

no/low cost trading. ease-ability of use.

Cons:

More detailed UX graph design which allows detail tracking of a stock price.

GMG Awards Voter: [11921758524]

5/5

21st August 2020

Pros:

User friendly

GMG Awards Voter: [11921757280]

5/5

21st August 2020

Pros:

Commission free trading

Cons:

Commission free trading

GMG Awards Voter: [11921757312]

5/5

21st August 2020
GMG Awards Voter: [11921755817]

5/5

21st August 2020

Pros:

iPhone App

Cons:

Fractional UK shares, Auto-Investing

GMG Awards Voter: [11921750175]

5/5

21st August 2020
GMG Awards Voter: [11921749369]

5/5

21st August 2020

Pros:

Easy to use app has a nice design

Cons:

Add more stocks

GMG Awards Voter: [11921748976]

3/5

21st August 2020

Pros:

New stocks

Cons:

Faster prices

GMG Awards Voter: [11921746742]

5/5

21st August 2020

Pros:

Ease of use

Cons:

Increase share coverage

GMG Awards Voter: [11921753704]

5/5

21st August 2020
GMG Awards Voter: [11921740229]

3/5

21st August 2020

Pros:

Well designed app

Cons:

Desktop trading, keeping promises on free shares

GMG Awards Voter: [11921729637]

5/5

21st August 2020

Pros:

Easy to use and great support

Cons:

ItÔÇÖs great, perhaps a guide on how to start or some webinars

GMG Awards Voter: [11921728873]

5/5

21st August 2020

Pros:

Very easy to use, very accessible, constant introductions to more stocks

Cons:

Improve ways to analyse your portfolio I.e. automate factor information

GMG Awards Voter: [11921729024]

5/5

21st August 2020
GMG Awards Voter: [11921727491]

5/5

21st August 2020

Pros:

Easy to set up and use

GMG Awards Voter: [11921727884]

5/5

21st August 2020

Pros:

Easy to use

Cons:

Better platform

GMG Awards Voter: [11921725934]

2/5

21st August 2020
GMG Awards Voter: [11921726043]

5/5

21st August 2020

Pros:

Stimulating UI

Cons:

Provide an options chain

GMG Awards Voter: [11921734623]

5/5

21st August 2020

Pros:

Low fees

Cons:

Better portfolio analysis

GMG Awards Voter: [11921721613]

5/5

21st August 2020

Pros:

Intuitive experience and easy access to trading via their app

Cons:

More stocks

GMG Awards Voter: [11921721536]

5/5

21st August 2020

Pros:

Easy to use

Cons:

Provide options trading

GMG Awards Voter: [11921717757]

5/5

21st August 2020

Pros:

the app and interface is easy to use

Cons:

Expand investing options

GMG Awards Voter: [11921716861]

5/5

21st August 2020
GMG Awards Voter: [11921716259]

5/5

21st August 2020

Pros:

Ease of use

Cons:

More information on dividends

GMG Awards Voter: [11921714745]

4/5

21st August 2020

Pros:

easy to use

Cons:

quicker trades.

GMG Awards Voter: [11921714844]

5/5

21st August 2020

Pros:

Very simple and easy to use and refer a friend scheme

Cons:

More functionalities on the app & a website

GMG Awards Voter: [11921713522]

5/5

21st August 2020

Pros:

Easy to use and cost efficient.

Cons:

The app is amazing, charts need to be improved and more information/ updates on companies.

GMG Awards Voter: [11921713252]

5/5

21st August 2020

Cons:

Analytics of shares, distributions, market information more accessible to users

GMG Awards Voter: [11921711757]

5/5

21st August 2020

Pros:

Elegant & simple UI

Cons:

Develop more features such as a browser / desktop based version

GMG Awards Voter: [11921710813]

5/5

21st August 2020

Pros:

Makes investing fun

Cons:

Tutorials within the app

GMG Awards Voter: [11921710027]

5/5

21st August 2020

Pros:

Customer support and the engagement between the business and customers (new stocks being released and anything they can do to make things better) they listen to customers. Easy to use mobile app, making it simple for all investors.

Cons:

A web desktop interface option for those that donÔÇÖt want to just invest via the mobile app.

GMG Awards Voter: [11921709637]

5/5

21st August 2020

Pros:

Easy of use and no fees

Cons:

Provide market cap data on companies

GMG Awards Voter: [11921710253]

5/5

21st August 2020

Pros:

user interface

Cons:

Provide dividend data

GMG Awards Voter: [11921707171]

5/5

21st August 2020

Pros:

Commission free and amazing app.

Cons:

Include LISA’s.

GMG Awards Voter: [11921703860]

5/5

21st August 2020
GMG Awards Voter: [11921701859]

5/5

21st August 2020

Pros:

Ease of use

Cons:

Provide analysis tools

GMG Awards Voter: [11921701724]

5/5

21st August 2020

Pros:

Simplicity

Cons:

Stop loss and TP

GMG Awards Voter: [11921701274]

5/5

21st August 2020

Pros:

Free

Cons:

More company information

GMG Awards Voter: [11921711283]

5/5

21st August 2020

Pros:

No fees to buy and sell shares. Can’t believe how expensive it is to buy shares using standard stock brokers

Cons:

Limit orders, European shares and more filter options in the app for activity

GMG Awards Voter: [11921700618]

5/5

21st August 2020

Pros:

Quick, easy and intuitive. Good support

Cons:

More wider portfolio

GMG Awards Voter: [11921699368]

5/5

21st August 2020

Pros:

great community

Cons:

Hire lots of good developers to get the app better and better

GMG Awards Voter: [11921697772]

5/5

21st August 2020

Pros:

Community

Cons:

More stocks

GMG Awards Voter: [11921696963]

5/5

21st August 2020

Pros:

No fees, easy to use, very good for beginners

Cons:

Better data and data visualization. A wider range of products (e.g. derivatives) would be interesting, but perhaps not feasible.

GMG Awards Voter: [11921695014]

5/5

21st August 2020

Pros:

Free commission trading

Cons:

Provide more statistics and advice

GMG Awards Voter: [11921692378]

5/5

21st August 2020

Pros:

Fees, ease of use

Cons:

Ux, more options and services, ed.material

GMG Awards Voter: [11921692529]

5/5

21st August 2020

Pros:

ItÔÇÖs fee

GMG Awards Voter: [11921690712]

4/5

21st August 2020

Pros:

Low barrier to entry (fees)

Cons:

Better more stable features and stock universe

GMG Awards Voter: [11921691417]

5/5

21st August 2020

Pros:

They keep things simple, as a beginner I feel like IÔÇÖm learning and able to invest without being overwhelmed by info.

Cons:

I want be able to purchase exact shares of a US company or buy enough shares to round up my portfolio to a whole number without working it out to a decimal point.

GMG Awards Voter: [11921689853]

5/5

21st August 2020

Pros:

ease of usability, able to scan quickly for info

Cons:

Add more features asap that competitors have

GMG Awards Voter: [11921689926]

5/5

21st August 2020

Pros:

No fees

Cons:

Offer more stocks

GMG Awards Voter: [11921688543]

5/5

21st August 2020

Pros:

Just so easy. Customer service is outstanding.

Cons:

Dividend reinvesting automatically

GMG Awards Voter: [11921689229]

5/5

21st August 2020

Pros:

Simplicity, speed of innovation, and community

Cons:

More shares, clearer business model, keep fighting against CFDs, and other leverage and option investment types

GMG Awards Voter: [11921689460]

5/5

21st August 2020

Pros:

Affordability

Cons:

Sipp accounts rollout

GMG Awards Voter: [11921689505]

5/5

21st August 2020

Pros:

Free trading

Cons:

Not much, carry on expanding abroad I guess

GMG Awards Voter: [11921688406]

4/5

21st August 2020

Pros:

The interface and ease of use

Cons:

Make it clearer how much you will take from the sale of a stock at the point of selling. The price is just a quote and you can end up losing money through their fees if you sell at a low price. Also make their graphs a lot clearer and add stock news.

GMG Awards Voter: [11921688058]

5/5

21st August 2020

Pros:

Community approach

Cons:

Simplicity and design

GMG Awards Voter: [11921687983]

5/5

21st August 2020

Pros:

Accessibility

Cons:

Market coverage, Cost for ISA

GMG Awards Voter: [11921687652]

5/5

21st August 2020
GMG Awards Voter: [11921687185]

5/5

21st August 2020

Pros:

No fees for trading

Cons:

Provide more stock info

GMG Awards Voter: [11921686335]

5/5

21st August 2020

Pros:

Ease and user experience

Cons:

N/A

GMG Awards Voter: [11921686065]

5/5

21st August 2020

Pros:

App is really easy to use

Cons:

n/a

GMG Awards Voter: [11921687267]

5/5

21st August 2020

Pros:

Community forum, ease of use

Cons:

Offer SiPPs and JISAs

GMG Awards Voter: [11921685066]

5/5

21st August 2020

Pros:

Growth potential

Cons:

Free ISA

GMG Awards Voter: [11921684590]

5/5

21st August 2020

Pros:

Easy to use

Cons:

Nothing

GMG Awards Voter: [11921683375]

5/5

21st August 2020

Pros:

The app

Cons:

More markets

GMG Awards Voter: [11921681394]

5/5

21st August 2020

Pros:

Easy to use and no commission fees

Cons:

Provide more information and news stories related to their stocks and EFTÔÇÖs to help inform choices without having to leave the app

GMG Awards Voter: [11921681872]

5/5

21st August 2020
GMG Awards Voter: [11921680923]

5/5

21st August 2020

Pros:

Easy to use app, good for my smaller investments

Cons:

More educational material on the app

GMG Awards Voter: [11921680841]

5/5

21st August 2020

Pros:

Ease of use

Cons:

Start SIPP accounts ASAP

GMG Awards Voter: [11921681214]

5/5

21st August 2020
GMG Awards Voter: [11921680141]

5/5

21st August 2020

Pros:

Easy app

Cons:

More stock choices

GMG Awards Voter: [11921675413]

5/5

21st August 2020

Pros:

Fees

Cons:

Wider range of stocks

GMG Awards Voter: [11921673468]

5/5

21st August 2020

Pros:

Low fees & ease of use

Cons:

Improve market coverage

GMG Awards Voter: [11921674168]

4/5

21st August 2020

Pros:

Referral program

Cons:

Make transactions more quicker such as withdrawing money

GMG Awards Voter: [11921673188]

5/5

21st August 2020

Pros:

Very easy to use, exciting

Cons:

Technical analysis, computer platform

GMG Awards Voter: [11921673335]

5/5

21st August 2020

Pros:

It’s so easy to use

Cons:

Show dividend information

GMG Awards Voter: [11921670512]

5/5

21st August 2020

Pros:

Simple, effective, approachable. They own who they are.

Cons:

IÔÇÖm incredibly happy with the current platform, however, IÔÇÖm looking forward to their expansion into Europe and the world.

GMG Awards Voter: [11921670941]

5/5

21st August 2020

Pros:

The app & info it provides

GMG Awards Voter: [11921670645]

4/5

21st August 2020

Pros:

Free trades

Cons:

Add more companies to there app

GMG Awards Voter: [11921668728]

5/5

21st August 2020

Pros:

Ease of use, super simple to use

Cons:

Keep adding more companies to invest in

GMG Awards Voter: [11921668636]

5/5

21st August 2020

Pros:

Ease of use

Cons:

Separate dividends from total cash

GMG Awards Voter: [11921668011]

5/5

21st August 2020

Pros:

Ease of use, simple to set up, low fees, great customer service, access to Freetrade community

Cons:

Improve their visuals of the investments, provide more details on stocks such as opening, closing, volume of trades, etc, nicer layout of your investment portfolio overview and returns

GMG Awards Voter: [11921668448]

5/5

21st August 2020

Pros:

Ease of use

Cons:

Different time periods on dashboard. News drop downs with your porfolio like apple stock

GMG Awards Voter: [11921666442]

5/5

21st August 2020

Pros:

Ease of use, no fees

Cons:

Provide automatic investment and an API

GMG Awards Voter: [11921666232]

5/5

21st August 2020
GMG Awards Voter: [11921665853]

5/5

21st August 2020

Pros:

Love the fact that they are targeting millenials and teaching them how wealth can be built

Cons:

Provide more company information

GMG Awards Voter: [11921665861]

5/5

21st August 2020

Pros:

Ease of Use, Low Fees

Cons:

Company Financial Information

GMG Awards Voter: [11921665498]

5/5

21st August 2020

Pros:

ItÔÇÖs free

GMG Awards Voter: [11921664685]

5/5

21st August 2020

Pros:

Very easy app and visual love it

Cons:

Add more companies inc US stocks

GMG Awards Voter: [11921665044]

5/5

21st August 2020

Pros:

Innovation in order to bring down costs for newer investors.

Cons:

Introduce Sipps

GMG Awards Voter: [11921664545]

5/5

21st August 2020

Pros:

Great ethos

Cons:

Further build out of features and platform

GMG Awards Voter: [11921662833]

5/5

21st August 2020

Pros:

Super easy to navigate a very intuitive app.

Cons:

A broader range of stocks on the platform. Also they could have more stock info on there (dividend yield etc)

GMG Awards Voter: [11921661676]

5/5

21st August 2020

Pros:

No fees for my purchases, free to buy and sell what I want instantly in the easy to use app

Cons:

Get more markets stocks available to purchase like Euro stocks

GMG Awards Voter: [11921661478]

5/5

21st August 2020

Pros:

Commission free investing!

Cons:

Provide more information on stocks i.e dividends history

GMG Awards Voter: [11921661232]

5/5

21st August 2020

Pros:

ease of use and cost

Cons:

Keep developing their app and keep trading free

GMG Awards Voter: [11921660694]

Freetrade Expert Review

Freetrade Won Best Investing App In The Good Money Guide Awards
Freetrade Review

Provider: Freetrade

Verdict: Freetrade has shaken up the UK retail investment market in recent years. Offering zero commissions on share trades, it has been stealing market share from legacy investment platforms with lower costs and better app functionality.

Is Freetrade a good investing app?

Best Investing App 2025Yes, Freetrade is a great investing app for those with a small amount of money who want a very low-cost way to start investing in UK and US shares and ETFs. As your portfolio grows you can upgrade for better execution and data. It’s most suited to medium and long-term investing.

Freetrade is one of the original and biggest commission-free investing apps in the UK. It now offers, GIAs, ISAs and SIPPs to over 1.5 million UK & European investors. It is possible to have a free account with end-of-day orders and limited stock data. Or you can upgrade to either a “standard” or “Plus” account for tax-efficient accounts, web access, reduced FX charges and most stock data.

Freetrade also won “Best Investing App” in the 2025 Good Money Guide Awards.

Freetrade offers a ‘freemium’ share dealing service and it’s mission is to get everyone investing by making it simpler and more affordable.

Founded in 2016, Freetrade launched its iOS app in the UK in October 2018, and since then it has grown at an impressive pace.

Freetrade’s popularity stems from two key features: commission-free trading for shares and exchange-traded funds (ETFs), and the ability to buy fractional US shares. These features have made investing more accessible and cost-effective, especially for beginners.

It’s worth noting that Freetrade won the 2021 Good Money Guide award for ‘Best Commission-Free Stockbroker’. It also won the 2019 Good Money Guide ‘People’s Choice’ award.

Pricing: 

With Freetrade you can buy stocks with zero commissions.

However, if you’re buying US or European stocks, you’ll need to pay foreign exchange (FX) fees. These fees vary depending on the ongoing plan you choose.

There are three options when it comes to plans. These are:

Freetrade Basic – Free

Freetrade Standard – £4.99 per month billed annually or £5.99 per month billed monthly

Freetrade Plus – £9.99 per month billed annually or £11.99 per month billed monthly

As for how Freetrade’s fees compare to other platforms, they are pretty competitive. But there are lots of variables to consider here including the type of plan you have, the type of stocks you invest in (i.e. UK vs US stocks), and how many trades you make per month.

If you just wanted to buy a few blue-chip UK shares within a General Investment Account, you could potentially pay no fees at all (you would have to pay Stamp Duty on trades).

However, if you wanted to buy and hold UK shares in a stocks and shares ISA, you would be looking at annual charges of at least £59.88.

That’s not particularly high but it can be beaten. AJ Bell, for example, offers an annual charge of 0.25% for ISAs and this is capped at just £42 per year (this doesn’t include any trades).

Market Access: In terms of accounts, Freetrade offers three options, a General Investment Account, a Stocks and Shares ISA and a  SIPP (Self-Invested Personal Pension). But, to open a stocks and shares ISA or SIPP you need to sign up for a premium plan.

Pros

  • Zero commission
  • No fees for a basic account
  • Fractional shares
  • UK Treasury Bills

Cons

  • App only on the basic plan (no desktop)
  • 0.99% FX fee for the basic account
  • Relatively early stage company
  • Pricing
    (5)
  • Market Access
    (4)
  • Online Platform
    (4)
  • Customer Service
    (4)
  • Research & Analysis
    (3.5)
Overall
4.1

Freetrade Facts & Figures

⬜ Public Company
👉 Number Active Clients1,600,000
💰 Minimum Deposit£1
💸 Client Fundsn/a
📅 Founded2018
Account Costs
Investment Account
£0
SIPP
£11.99 per month
Stocks & Shares ISA
£5.99 per month
Junior ISA
Lifetime ISA
Dealing Costs
UK Shares
£0
US Stocks£0 + 0.99% FX (basic)
ETFs
£0
Bonds
Funds

Freetrade News

Freetrade Interest On Uninvested Cash

Freetrade Plus Accounts Can Earn Up To 5% Interest On Uninvested Cash

Commission-free share trading and investing app Freetrade’s new cash investment facility which offers easy access and attractive interest rates now pay up to 5% for Plus account holders. This is 0.5% more than the 4.5% current Bank of England Interest Rates. However, there are limitations: The high rate of interest only applies up to £4,000

Read More »
Fractional Shares

Can you buy fractional shares on Freetrade​?

Yes, you can buy Fractional shares on Freetrade. With fractional shares, you can buy a fraction of one US stock. So, for example, you could buy one quarter of a share in Amazon. This can be handy if you want to buy a stock that has a high share price. For instance, if a stock

Read More »
Safe Investments

Is Freetrade Safe?

Yes, you can consider Freetrade to be trustworthy. Freetrade is authorised and regulated by the Financial Conduct Authority (FCA) in the UK. Meanwhile, all Freetrade accounts are covered by the Financial Services Compensation Scheme (FSCS), especially now they are owned by IG. I’ve been following Freetrade since its inception and test out the app every

Read More »
Pros and cons of short selling

Can you short on Freetrade​?

No, you cannot short stocks on Freetrade, but you can still earn money from other people going short as the commission-free share trading platform has a share lending for its customers. Freetrade’s share lending program allows its users to lend out their eligible shares held in either a GIA, a general investment account, or SIPP,

Read More »
Are UK Government Bonds Gilts a Good Investment

Freetrade launches Gilt investing in 9 UK Government bonds

You can now buy Gilts on Freetrade, the investing app recently acquired by established stock broker IG. The great thing about adding gilts to a portfolio is that they are much lower risk than dealing in shares, and they are income-paying bonds backed by the UK government. Freetrade also launched UK Treasury bill investing, which

Read More »
Adam-Dodds-Freetrade-CEO-Interview

Investing in UK Treasury Bills on Freetrade with Adam Dodds, CEO

Freetrade has just launched UK Treasury Bills for their customers, which have previously only been available to UK investors in minimum order sizes of £500,000. So, I have a chat with Adam Dodds, the Freetrade CEO, about how to invest in UK Treasury Bills on Freetrade and how investors can benefit from them. With Freetrade

Read More »
Freetrade

Freetrade’s valuation is cut by more than 60% from £650m to £225m

Freetrade the commission-free share investing app has undergone a dramatic cut in its valuation as it seeks to raise new cash through crowdfunding and is now valued at just £225 million. Freetrade has reduced its valuation ahead of a new crowdfunding campaign. In November 2021 the free share dealing service was valued at £650 million

Read More »

Freetrade to start lending out customer shares to increase revenue

Commission-free share dealing platform, Freetrade, is venturing into the world of stock lending, a move that it says will help to support its low-cost trading and investing operations. Freetrade prepares the ground for a move into stock lending Freetrade has written to its customers introducing new terms and conditions which include a section notifying clients

Read More »

Freetrade ticked off for Tiktok…

Freetrade, one of the fast-growing commission-free stock brokers claims to change the way we trade stocks and shares has been sanctioned by the FCA and is banned from social media promotions. Freetrade social media ban Freetrade has received a supervisory notice from the UK regulator which showed that Freetrade had been contacted by the FCA

Read More »

Freetrade FAQ

Overall, Freetrade is a good platform that offers a broad selection of investments and very competitive fees and charges. But it’s not perfect. And it’s not going to be the right platform for everybody. As always, the best platform for you will depend on factors such as the size of your portfolio, the investments you like to own, and the extra features you are looking for.

Freetrade is an independent, privately-owned company.

No. While Freetrade offers zero commissions on trades, you still need to pay Stamp Duty, FX fees, and annual charges (if you choose a premium plan).

When you buy UK stocks with Freetrade, the company deducts Stamp Duty at a rate of 0.5%. This does not apply to investment trusts or shares listed on AIM.

The minimum investment with Freetrade is currently £2.

Yes, it does. But you can only access this with a ‘Plus’ account.

There is always investment risk when you buy shares or ETFs. So, if you trade through Freetrade, it’s possible that you could lose money. However, the platform itself should be regarded as safe. It is regulated by the FCA, and accounts are covered by the Financial Services Compensation Scheme (FSCS).

With Freetrade, customer assets are held in ring-fenced accounts. So, if the company goes bust, your assets will be returned to you or transferred to another broker. If you hold cash with Freetrade, you will be covered by the Financial Services Compensation Scheme (FSCS) up to £85,000.

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