The shares of financial adviser St James ‘s Place sold off by -13.39% yesterday. The reason the emergence in the US of a new platform that will allow financial advisors to create bespoke tax-efficient planning for their clients.
In other words Ai is helping to automate and speed up, and personalise the advisors job, and that wasn’t seen as good news for STJ. Whose business model is predicated on its advisory sales force and higher charges ( by industry standards).
The move opens up the debate about the role of AI across finance .
My view is that there is still an opportunity for financial platforms of all kinds to embrace AI and to create tools with it, that enhance customer experience, and create internal efficiencies for businesses.
However, the window will be brief, and it seems likely to me that you won’t get a second chance if you bungle it, because the technology and the competition wont allow it.
With over 35 years of finance experience, Darren is a highly respected and knowledgeable industry expert. With an extensive career covering trading, sales, analytics and research, he has a vast knowledge covering every aspect of the financial markets.
During his career, Darren has acted for and advised major hedge funds and investment banks such as GLG, Thames River, Ruby Capital and CQS, Dresdner Kleinwort and HSBC.
In addition to the financial analysis and commentary he provides as an editor at GoodMoneyGuide.com, his work has been featured in publications including Fool.co.uk.
As well as extensive experience of writing financial commentary, he previously worked as a Market Research & Client Relationships Manager at Admiral Markets UK Ltd, before providing expert insights as a market analyst at Pepperstone.
Darren is an expert in areas like currency, CFDs, equities and derivatives and has authored over 260 guides on GoodMoneyGuide.com.
He has an aptitude for explaining trading concepts in a way that newcomers can understand, such as this guide to day trading Forex at Pepperstone.com
Darren has done interviews and analysis for companies like Queso, including an interview on technical trading levels.
A well known authority in the industry, he has provided interviews on Bloomberg (UK), CNBC (UK) Reuters (UK), Tiptv (UK), BNN (Canada) and Asharq Bloomberg Arabia.
To contact Darren, please see his Invesdaq profile.
